MAIDENHEAD, UNITED KINGDOM — (Marketwired) — 08/05/13 — (LSE: SDL), a leader in Global Customer Experience Management, today announced that it has been positioned by Gartner, Inc. as a -Leader- in the –.
The magic quadrant is an independent report that evaluates vendors on both ability to execute and completeness of vision. The ability to execute measures the viability of the technology, the completeness of features and the associated services for products and services globally, while completeness of vision focuses on the vendor-s potential and points to its future likelihood of success. Gartner consider vendors that do well on both of these axes to in terms of how well they execute today and how well they are positioned for tomorrow.
“We are thrilled that SDL is once again named a -Leader- in Gartner-s Magic Quadrant for Web Content Management, a distinction that we believe reconfirms SDL-s excellence in providing solutions that enable organizations to deliver compelling and engaging customer experiences,” said Jan Jaap Kolleman, CEO of SDL-s Content Management Technologies division. “We feel that this recognition underscores Gartner-s confidence in us to deliver innovative solutions for our customers and reinforces our commitment to delivering an omni-channel experience that engages the right customers, through the right channels, with the right message and at the right time.”
SDL-s Global Customer Experience Management (CXM) enables enterprises to address the three main business needs of CXM: gain actionable insight, orchestrate content around the customer, and deliver contextually relevant digital experiences. These three elements are critical to drive successful and mutually beneficial relationships between organizations and the customers they serve.
According to Gartner, companies that are placed in the -Leaders- quadrant “should drive market transformation. Leaders have the highest combined scores for ability to execute and completeness of vision. They are doing well and are prepared for the future with a clearly articulated vision. They have strong channel partners, a presence in multiple regions, consistent financial performance, broad platform support and good customer support. In addition, companies in the -leaders- quadrant dominate in one or more technologies or vertical markets. Leaders are -environmentally aware- of the solution -ecosystem- into which their own offerings need to fit. Leaders can demonstrate enterprise deployments, offer integration with other business applications and content repositories, and provide a vertical-process or horizontal-solution focus.”
To download a complimentary copy of the Gartner Magic Quadrant report visit .
About SDL
SDL enables global businesses to enrich their customers- experience through the entire customer journey. SDL-s technology and services help brands to predict what their customers want and engage with them across multiple languages, cultures, channels and devices.
SDL has over 1,500 enterprise customers, 400 partners and a global infrastructure of 70 offices in 38 countries. 42 out of the top 50 brands work with SDL. For more information, visit .
About the Magic Quadrant
Gartner does not endorse any vendor, product or service depicted in its research publications and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner-s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Contacts:
SDL Europe and Corporate Headquarters
Vicky Ryce
+44 (0)7792 662213
SDL Americas
Mary Galoski Parsons
+1 781 756 5454
GolinHarris for SDL (Americas)
Vincent Staupe
+1 415 318 4386
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