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Digital Magazine Launch for Social Shopping Site Set That

MELBOURNE, AUSTRALIA — (Marketwired) — 11/18/14 — Global shopping website Set That launches its first digital magazine at showcasing the website–s range of products and sets that inspire people with ideas for their wardrobe and Christmas shopping.

When a reader identifies a product they like, the magazine hosts full integration into Set That–s range of over one million products from global iconic stores including J. Crew, Farfetch, Anthropologie, Habitat, Saks Fifth Avenue, Birdsnest, Shopbop, Bloomingdale–s, StrawberryNET, Reiss, Saba, John Lewis, Sportscraft and zanui.

Led by Melbourne entrepreneur Liz Tehan, the social shopping site refreshed its website design this month to streamline the shopping process. The newly revamped site now features sections on fashion for women and men, kids– fashion and toys, gifts for teachers, new mothers, and under $50 along with other interesting features.

“In a rapidly changing retail landscape, we are eliminating traditional retail barriers, such as geography, traffic and crowds, to enable a more effective way to manage your shopping,” said Liz. “Because you can buy what you see from the inspirational styling of others, it is ideal for the inexperienced online shopper.”

Retail has quickly embraced Set That as it delivers new engaged customers directly to their store. “We have had great uptake by retailers, many new to the affiliate shopping model, because we deliver a virtual sales force of brand advocates — the site–s set creators.”

Set That–s seamless integration with social media allows set creators and brand advocates to easily share creations with others. If their inspiration results in a sale, they are rewarded with 2-4% commission paid via PayPal. People can choose to donate their commission to charity if they prefer.

The site features a new collections area under each category with great gift ideas for any age, gender or interest. Attracting almost 70,000 visitors around the world since launching, the site brings people and products together in an engaging social hub where stylists can share passions and create trends.

Check out for stress-free shopping.

About Set That:

Set That is an engaging social hub where shoppers, designers, stylists and retailers experience an easier, more rewarding way to shop. Launched in June 2013, the social commerce website brings people and products together to create trends, share passions and imagine limitless possibilities.

As an early adopter of social shopping, Set That is breaking down retail barriers to innovate the way we shop.

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Jane Lerman

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