REDWOOD SHORES, CA — (Marketwired) — 03/27/15 — To help marketing, customer service, sales, and commerce professionals embrace modern customer experience (CX) best practices, Oracle (NYSE: ORCL) will host the in Las Vegas, Nevada, March 31-April 2. Held at the Venetian Hotel and Resort, the conferences feature CX thought leaders and the industry–s largest vendor-driven marketing-focused conference, . There will also be dedicated conferences for customer service, sales, and commerce professionals.
Oracle Modern Marketing Experience attendees will gain knowledge and experience to make a difference in their companies and careers through insights from experts in marketing automation, social marketing, content marketing, and big data. The conference will include three days of immersive sessions covering the strategies and tactics needed to make modern marketing succeed, as well as an exclusive, invitation-only CMO Experience program.
The Modern Customer Experience Conferences also includes , which will focus on delivering omnichannel e-commerce experiences; , which will focus on business goals and technologies that can help sales teams create unique and engaging customer experiences that drive revenue; and , where attendees will learn about engaging customers, empowering employees and adapting quickly to constantly changing business and customer needs.
The opening keynote will feature insights from Oracle CEO Mark Hurd; best-selling author Daniel Pink; Oracle Marketing Cloud Senior Vice President and General Manager Kevin Akeroyd; and actor and filmmaker James Franco.
The conferences also feature speakers from key analyst firms including Gartner, Forrester Research, Aberdeen Group, Constellation Research, IDC, Ventana Research and Nucleus Research; executives from Oracle customers such as LinkedIn, Intuit, eHarmony, Symantec and Harley-Davidson; as well as sessions from Oracle Vice President of Customer Experience Strategy and Design Brian Curran; and Oracle Sales Cloud Vice President of Product Management Scott Creighton.
Access more than 200 high-quality sessions, deep-dive training sessions, and expert keynotes covering marketing, sales, customer service and commerce, plus .
Oracle–s on Tuesday, March 31 at 5:30 p.m. PT, gives attendees an opportunity to network with peers, Oracle partners, and industry influencers.
The reception and ceremony will showcase examples of excellence in modern marketing on Wednesday, April 1 at 7:00 p.m. PT. will also recognize service innovators during a morning customer appreciation award ceremony on Wednesday, April 1.
Oracle–s customer appreciation event (on Wednesday, April 1 at 9:30 p.m. PT in the Venetian Ballroom) will offer attendees a night of great music, fine food and drink, and more opportunities to connect with peers from around the world; and will feature GRAMMY-award-winning .
“To meet the ever increasing demands of today–s customers, marketing, commerce, sales and customer service professionals must be able to quickly and easily access customer data from a variety of sources and deliver the right messages to the right people, at the right time,” said Aaron Shidler, vice president, product development, Oracle. “With integration at the center of Oracle–s customer experience platform, Oracle Modern Customer Experience will offer insights into trends and best practices to help enhance customer engagement across all touchpoints.”
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Danielle Cormier-Smith
Oracle
+1.610.766.3463
Chaundera Wolfe
Oracle
+1.650.506.9857
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