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Searchmetrics welcomes new Ruby partner GIMO from UK




Berlin, April 26, 2017 – Searchmetrics, a global leader in enterprise SEO and online content development, welcomes GIMO, a full-service digital marketing agency from London to the Searchmetrics Partner Program. The main reasons for our new Ruby partner’s decision to join Searchmetrics are the valuable insights that partners receive, in addition to the following advantages:

– Improved customer satisfaction through the best possible qualification and certification under exclusive conditions in the Searchmetrics Academy
– Exchange best practices amongst experts within the partner network
– Expand existing customer relationships and acquire new customers through joint marketing activities

Global Interactive Marketing Online, or GIMO, specializes in SEO, PPC, Digital Media Buying & Planning, Social Marketing, Content Creation and more to provide effective, tailor-made solutions for clients. In the past, teams at GIMO worked in isolation from each other. Since incorporating Searchmetrics into its workflow, they now work together as one team, connected within the Searchmetrics Suite. This has improved communication and enabled the new partner agency to perform faster.

The Searchmetrics partner program has four levels ‒ Ruby, Sapphire and Emerald for
national and multinational agencies, and the Global Partner level for worldwide agency networks. To become an authorized Ruby Partner, an agency must show they are proficient with the platform. This includes having at least three employees demonstrate their expertise in using the Searchmetrics Suite via the Searchmetrics certification program. Another prerequisite is the successful completion of the additional sales certification for at least one employee. This sales certification helps the agency team to pitch successfully and efficiently, leading to new business acquisitions, as well as an increase in their lead conversion rates.

“We are fully convinced by our partnership with Searchmetrics and the support has been really great. Our decision to use the Searchmetrics Suite was based on what for us are the two most important features: the SEO Visibility and the Content Optimization,” said Marc Brauner, SEO Director, GIMO.

The Searchmetrics SEO Visibility displays the current trend and historical development of a domain–s visibility in search engines, and it helps GIMO to easily and quickly analyze the overall rankings and performance of their clients’ websites. Furthermore, the agency has started to optimize their clients’ website content, and has already seen improvements in rankings on every page they have reworked with the help of the recommendations given in the Searchmetrics SuiteTM. In addition, the time they spend on reporting has been cut down thanks to the software’s smart reporting section; allowing them to spend more time on being strategic for their clients.

“We are very glad that our partner network in the UK continues to grow with our newest partner, GIMO, and we are looking forward to driving our businesses together through this partnership,” says Dagny Koch, VP Partner Development, Searchmetrics.





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