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HashTip Transforms Confused Shoppers Into Informed Power Buyers

SANTA CLARA, CA — (Marketwire) — 04/18/12 — HashTip Inc, is about to make life a whole lot easier. The social commerce tip-sharing startup unveiled their service today at DEMO Spring 2012 to a market that-s hungry for the help and eager for the savings. As a bonus, the company announced the launch of online deals directly for the HashTip community to complete the buying process.

HashTip simplifies the decision-making process for products and services by using social information online. There are tons of quality opinions, reviews and suggestions hanging out in old Facebook status updates and buried in Twitter newsfeeds. Going forward, if tagged with #tip, HashTip will store these forever and make it searchable along with comments.

“Before, these tips were being shared in an inefficient manner either in ad-hoc conversations or on social networks, where they get lost,” said Rohit Vashisht, CEO of HashTip. “Our service socializes the useful information in our networks, categorizes them and makes it readily available when needed.”

By becoming a member at , people can join the community and through connecting via Facebook or twitter, invite their trusted social network join as well. After that, it-s simple. Just add #tip to status updates, tweets or posts directly on the website and HashTip-s technology will pull the tip into its database and categorize it using their unique algorithms.

“Although detailed review services have great information, it takes hours to find the right product or restaurant if you don-t know what you are looking for,” said Vikas Gupta, CTO of HashTip. “Our service provides a starting point — the tip — from a trusted friend and connects it with its detailed reviews, saving time and providing great information to our users.”

A typical buying process has three steps. Narrow down options, research and then find a great price. HashTip streamlines this process by now bringing all three steps in one spot. The company is proud to announce the launch of online deals directly for the HashTip community, which will provide users with a relevant deal for a product or service, making it useful and actionable.

After HashTip pulls in the tip, it integrates with detailed review services such as Yelp, Amazon and Rotten Tomatoes. Then, HashTip scans the web to find current deals on products or service providers.

“HashTip has a great technology that makes decision-making easy by aggregating information dispersed on social networks,” said Matt Marshall, executive producer of DEMO. “We are very excited to have them launch their service at DEMO Spring 2012.”

To get started with making the most informed and easiest purchasing decisions based on tips from people you trust, visit and join the growing community of informed power shoppers.

ABOUT DEMO
Produced by the IDG Enterprise events group, the worldwide DEMO conferences focus on emerging technologies and new products innovations, which are hand selected from across the spectrum of the technology marketplace. The DEMO conferences have earned their reputation for consistently identifying cutting-edge technologies and helping entrepreneurs secure venture funding and establish critical business. For more information on the DEMO conferences, visit .

All product and company names herein may be trademarks of their registered owners.

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Media Contact:
Rohit Vashisht
Email –
Phone – 732.692.4009

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