CINCINNATI, OH — (Marketwired) — 04/04/13 — , the fastest-growing software company in real estate, today announced the appointment of as executive director of strategic accounts. Blanco, a proven leader in the real estate space, brings more than 10 years of experience to dotloop and will expand the company-s focus on customer success and growth.
“Marnie has a wonderful track record in taking a transformative vision to market and creating dramatic business impact for customers,” said Austin Allison, CEO of dotloop. “She was an early advocate of the impact that digital technologies have on reinventing the real estate process, and her wide-ranging expertise will be a major addition to our team. Marnie has the perfect pedigree to help dotloop deliver more customer value through better client experiences, improved agent loyalty and increased office profitability.”
Blanco was most recently vice president of eBusiness at RE/MAX, the world-s number one real estate brand by transaction volume, where she developed, launched and managed the company-s website (), consistently ranked in the top 20 real estate search portals. At RE/MAX, Blanco was responsible for all agent- and broker-facing technology systems and services, leading product strategy and management and ensuring alignment with company growth objectives and execution plans.
“dotloop-s recent growth represents the monumental impact it-s making on the real estate market. The company is tackling the issue of helping people work better together — what they call -peoplework- — and something that-s at the core of every transaction that takes place,” said Marnie Blanco, executive director of strategic accounts at dotloop. “They also deeply care about thousands of agents and brokers that drive the industry forward, and helping them work more efficiently, deliver a delightful client experience and grow their businesses. That was inspiring to me.”
“Marnie has played a critical role in real estate-s online transformation having led RE/MAX-s successful eBusiness strategy. But her passion doesn-t end with just digitizing manual processes. For her, transformation means reinventing worn out processes and replacing them with new, superior, hassle-free ones built to ensure success for agents and clients,” said Marc Davison at 1000watt. “When it comes to the transformation of the real estate transaction, dotloop lives and breathes reinvention. While current solutions focus on the process first and people last, their solution turned that paradigm on its head by placing people first. Marnie-s experience, passion and talent will be a huge asset to dotloop-s continued growth and commitment to make the real estate industry better.”
dotloop brings people, documents and tasks into one online experience to delight buyers and expedite the transaction process for everyone — brokers, agents and clients. dotloop is a cloud-based service that allows people to work better together and to interact with documents anytime, anywhere and from any device. Using dotloop, brokers increase visibility, office productivity and compliance, while agents focus on what matters most in real estate: delivering great experiences that buyers and sellers love.
dotloop is the fastest-growing software company in real estate today, used by more than 600,000 professionals — serving more than 10 million buyers and sellers — across brands such as Keller Williams, Prudential Real Estate and RE/MAX. The company is based in Cincinnati, Ohio and backed by Trinity Ventures. To learn more about dotloop, visit .
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Sara Schulte
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