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Smeal Chooses Cincom Acquire Product Configuration Software

CINCINNATI, OH — (Marketwired) — 06/05/13 — Smeal Fire Apparatus Co. (), a manufacturer of aerial ladders, platforms and pumpers, is now using Cincom Acquire® for Microsoft Dynamics® CRM () from ().

Cincom Acquire is designed to help companies that sell complex products and services sell more through their dealers and extended channels. Its knowledge-based , configuration, , quoting and capabilities — backed by the — gives instant access to knowledge-based sales tools.

“Acquire is helping us transform how we operate our sales division today,” says Jeff Wegner, Regional Sales Director for Smeal Fire Apparatus Co. “The impact on our pricing and sales strategy is tremendous. It definitely positively impacts the bottom line.”

[VIEW VIDEO INTERVIEW WITH SMEAL-S JEFF WEGNER AT ]

Smeal is seeing an increase in its top-line revenue because more dealers are choosing to get a fast and accurate quote from them rather than a slow, inaccurate one from its competitors. “We are capturing the knowledge within our company and handing it over to the Smeal Distributor Network via a simple, easy-to-use web portal. This makes them smarter individuals overnight without the need for hundreds of hours of training,” says Wegner. “So much has improved with the use of this system. We-re not only saving a tremendous amount of time, but our costs have been drastically reduced, as well.”

Cincom Acquire has helped the world-s leading manufacturers selling complex products and services successfully streamline their sales, design and proposal processes by delivering critical product and sales knowledge to the point of sale, while significantly reducing “quote-to-cash” time. Cincom has helped manufacturers reduce proposal generation time from five days to 15 minutes, decrease time to close a sale by 80 percent and cut lead times from 14 weeks to six weeks.

Specifically, Cincom Acquire provides:

Guided selling and specification

Product and service configuration

Quotation and proposal management

Proposal and document generation

Rule-based pricing

Full portal integration for dealers and customers

Customizable user interface using standard Microsoft tools

For 44 years, Cincom has helped thousands of clients worldwide by solving complex business problems with its software and services. For more information about Cincom-s products and services, contact Cincom at 1-800-2CINCOM (USA only), send an e-mail to or visit the company-s website at . Cincom is a Global Independent Software Vendor of the Microsoft Corporation.

Cincom, the Quadrant Logo and Cincom Acquire are registered trademarks of Cincom Systems, Inc. Microsoft Dynamics is a registered trademark of Microsoft Corporation. All other trademarks belong to their respective companies.

© 2013 Cincom Systems, Inc.
All Rights Reserved

Donna Hedge Burns
Corporate Public Relations
Cincom Systems

513-612-2305

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