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Direct Selling Veteran to Lead Channel Sales for Mobile Innovator Fragmob




SAN DIEGO, CA — (Marketwired) — 07/13/15 — Direct Selling mobile solutions provider Fragmob strengthens its team with the addition of industry veteran Sonya Cooper-Turner, who today becomes its Director of Channel Sales. She will lead –s channel team in identifying, pursuing and engaging with new partners and resellers.

Cooper-Turner has impressive Direct Selling industry credentials, including more than two years at ByDesign Technologies as a Relationship Manager in Direct Selling fulfillment and six years as Speaker & Supplier Coordinator for the Direct Selling Association.

“As I look over the Direct Selling landscape, I consistently see one name bringing innovation to the industry — Fragmob,” Cooper-Turner said. “The direct impact Fragmob is providing front line consultants is unlike anything I have ever seen in the Direct Sales industry. I am excited to now be a part of this amazing team to help them continue to expand their partnerships as the Director of Channel Sales.”

Fragmob technology provides Direct Selling companies such as Omnilife, ItWorks! and Purium with mobile sales solutions for the information age. Its platform combines the latest in mobile social and advanced analytics technologies, recently enhanced by the launch of Prospector. The tool enables distributors to achieve their maximum sales potential while giving corporate visibility into sales activities through the power of an app.

“I–m personally very excited to have a trusted colleague and industry titan joining our Fragmob family,” said Michael McMillan, VP of Client Experience. “Sonya–s knowledge, experience and countless skills made her my first and only choice for this strategic role on my team. I knew with her in this role she could affect enormous change both at Fragmob and in the industry as a whole.”

is a global mobile software provider that instigates action through technology that enables direct selling companies to realize the benefits of a powerful mobile solution. Fragmob is servicing users in more than 50 countries with hundreds of thousands of users. Fragmob–s mobile platform drives direct selling distributors towards the most focused, effective actions for their business in real-time, while delivering actionable metrics so clients and users can achieve higher sales in less time. Visit Fragmob at and on Twitter at .

John Lee
TallGrass Public Relations

(917) 653-3444





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