SAN FRANCISCO, CA — (Marketwired) — 03/31/16 — , the leader in next generation personalization and winner of Shop.org–s Digital Commerce Startup of the Year award, today announced the launch of . eCommerce platforms Magento, Demandware, NetSuite and Mozu are among the first to partner with Reflektion. Through the new partnership program, an expanded network of retailers now has access to a quick launch integration with Reflektion–s innovative , which are built around capturing, analyzing and responding to each individual–s preferences and intent in real time as they shop.
“As an expanding retail company with multiple brands running on the Magento platform and using Reflektion, our team is thrilled to see this partner program launch. This will continue to help us scale as we launch more eCommerce brands,” states Daniel Neukomm, CEO of La Jolla Group, the parent company to O–Neill Clothing. “Having seamless access to the unique and powerful approach to personalization offered by Reflektion is exactly what we want. The solution has been creating remarkable conversion rate increases for our brands.”
At its core, Reflektion is designed to respond in real time to each individual–s preferences and intent by presenting the most relevant products to each shopper. This strategy, called Individualized Commerce, was pioneered by Reflektion and works across the complete digital shopper experience including product merchandising, site search and mobile. This is a major departure from traditional personalization tools which are based on overly broad segmentation tactics. On average, Reflektion–s clients generate more than a 20 percent increase in conversion rates and a 70 percent increase in engagement.
“Reflektion–s partner program makes our solution available in a turnkey fashion to even more companies. In addition to these eCommerce solution providers, we–ve also partnered with a number of integrators and agencies who can now offer their clients the most effective personalization solution on the market,” states Sean Moran, CEO of Reflektion.
In addition to launching its partnership program with Demandware, Magento, NetSuite and Mozu, Reflektion has partnered with other eCommerce technology leaders, integrators and digital agencies including Bronto, Kadro, Ardeeka, Born, Oven Bits and roboFirm.
As a Magento partner, Reflektion will be exhibiting at the Magento Imagine Conference in Las Vegas, Nevada where the company can be found at booth #104 from April 11-13.
Reflektion will also be attending the Demandware XChange conference in Hollywood, Florida from April 4-6.
Reflektion drives millions of incremental conversion events for leading retailers of all sizes, including Disney, Uniqlo, O–Neill Clothing, Godiva and Oriental Trading. Reflektion–s Individualized Commerce Solutions enable retailers to capture and respond to each individual shopper–s intent in real time, which increases customer conversions and retailer revenue by over 20%. The company is backed by leading investors including Battery Ventures, Hasso Plattner Ventures and Intel Capital. Reflektion is the 2015 winner of Shop.org–s Digital Commerce Startup of the Year Award. Learn more about Reflektion at
Kristen Evans
(925) 271-8237
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