DALLAS, TX — (Marketwired) — 05/04/16 — today announced that for the second year in a row it was named the winner of the Gold Stevie® Award in the New Product or Service of the Year – Content – Sales & Marketing Intelligence Solution category in The 14th Annual American Business Awards.
The American Business Awards are the nation–s premier business awards program. Nicknamed the Stevies for the Greek word meaning “crowned,” the awards will be presented to winners at a gala ceremony in June. More than 3,400 nominations were reviewed in the judging process this year by more than 250 professionals, whose average scores determined the winners.
IQ Analytics, an on-demand cloud-based analytics solution, gives banks the ability to analyze, measure, learn, communicate and make confident data-driven decisions in nearly real-time. With IQ Analytics banks can obtain unprecedented insight into not only their customer base but their entire front office organization. Unlike siloed systems where only limited information can be analyzed, IQ Analytics unifies the view of the bank–s customers, channel execution and product performance.
Award judges offered the following comments on IQ Analytics:
“Exciting product with proven results for customers. Analytics are key and having a product that provides data AND makes it actionable is a big win.”
“Strong operational and execution skills in serving customers is returning value.”
“This is a good example of how big data can be transformational within an industry.”
“Winning the top award once again from the prestigious American Business Awards is a great honor. It is another validation point of our powerful analytics capabilities,” said Mitchell Orlowsky, CEO of Ignite Sales. “Ignite–s IQ Analytics brings a new dimension and depth of analytics to banking, providing bank executives a way to turn data into opportunities that drive profitable revenue while simultaneously improving the customer experience.”
Ignite Sales is changing the way retail banks merchandise products, service their customers and measure the results of their efforts. Using embedded predictive analytics, Ignite–s solution matches products to customer eligibility in real-time at the point-of-sale resulting in a range of 70% to 214% account lift. American National Bank of Texas (ANBTX), Comerica, Regions Bank, Santander, SunTrust and Rockland Trust are just a few of the retail banks that are using Ignite to increase customer acquisition, increase customer retention and optimize profitability. A winner of numerous industry awards including two-time winner of Barlow Research Associates– Monarch Innovation Award, The Big Innovation Award for Business Intelligence and The Stevie Award for Marketing & Sales Intelligence, Ignite Sales is headquartered in Dallas, Texas.
Stevie Awards are conferred in seven programs: the Asia-Pacific Stevie Awards, the German Stevie Awards, The American Business Awards, The International Business Awards, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service. Stevie Awards competitions receive more than 10,000 entries each year from organizations in more than 60 nations. Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide. Learn more about the Stevie Awards at .
Laura MacSweeney
Red Javelin Communications
781 395 6420
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