S4M – Solutions for Media will participate in the Canadian Broadcast Conference SAC in Toronto. The Cologne based systems and consulting company S4M joins this event for the second time as a sponsor. From February 11th to February 12th about 200 top-class delegates will catch up on broadcasting topics and technology.
S4M will present the companies integrated broadcast management solutions, with special emphasis on cross media sales, media analysis and channel management.
Amongst the S4M components already employed by Canadian media companies
are S4M’s Cross Media Advertising Sales System S4AdSales, the Program Planning System S4Schedule, Media Asset Management System S4Rights (rights and license management) and EasyMedia PRO, a software solution supporting TV Media Analysis.
Dr. Ulrich Schüler, S4M Business Relations Manager North America: “We are proud to already count Canada’s largest Anglophone and Francophone networks amongst our customers. Now we will further broaden our presence in North America. Therefore we look forward to establish new contacts to the Canadian broadcast industry and consolidate existing business relations at SAC 2008.”
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