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BroadSoft Customers Well Represented in Gartner Magic Quadrant for Unified Communications as a Service, Worldwide

GAITHERSBURG, MD — (Marketwired) — 08/31/16 — (NASDAQ: BSFT), a global unified communication software as a service (UCaaS) leader, today announced that it has received strong representation in the 2016 Gartner Magic Quadrant for Unified Communications as a Service, Worldwide — reflecting its position as the global UCaaS market share leader and prominent role powering the UCaaS offerings of nearly one-third of the 16 vendors included in the Gartner, Inc. annual report.

“BroadSoft is proud to see so many of our service provider customers recognized in the 2016 Gartner Magic Quadrant for UCaaS, Worldwide,” said Michael Tessler, chief executive officer and president, BroadSoft. “With a 41% market share according to Frost & Sullivan, BroadSoft leads the industry worldwide, and our vision to redefine the future of work by inspiring teams to create, collaborate and perform in ways never before imagined is resonating with the market.”

BroadSoft has more than 600 service provider customers (including 25 of the top 30 by revenue) across 80 countries. The Gartner Magic Quadrant for UCaaS included BroadSoft customers AT&T, BT, Orange Business Services, Verizon and Vonage and highlighted Masergy and Telstra as “Other Notable UCaaS Vendors”.

According to Gartner, the UCaaS market is transitioning from early adopter to early mainstream phase for enterprise delivery. BroadSoft believes that today–s technology-based market assessments, where premise and are evaluated separately, need a more current, customer-centric and integrated view to enable more informed decision making during this market transformation.

Taher Behbehani, chief digital and marketing officer, BroadSoft, noted: “Today, approximately 20% of new global UC line shipments are already cloud-based and growing rapidly, displacing legacy premise systems — which are complex and expensive to acquire and operate. BroadSoft–s recent global found that 94% of service providers seek integrated cloud UCaaS-premise UC analyst reports, to better understand and adapt to this rapidly shifting market.”

BroadSoft is the technology innovator in cloud communication, collaboration, and contact center solutions for businesses and service providers across 80 countries. We are the market share leader for cloud unified communications with a secure and trusted platform chosen by the world–s leading service providers. BroadSoft BusinessCloud empowers users and teams to share ideas and work with purpose to achieve breakthrough performance.

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Chris Martin+1 561-404-2130AmericasBrian LustigBluetext PR for BroadSoft US+1 301.775.6203EuropeAndy Crisp / Jon Bawden / Kate AndersonCohesive for BroadSoft UK+44 (0) 1291 626200APACTerry AlbersteinNavigate Communication+61 (0) 458-484-921

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