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3i Infotech Signals Transformation with a New Brand Identity


MUMBAI, INDIA, Feb 15, 2018 – 3i Infotech Ltd, the global IT company committed to empowering business transformation, has launched a new corporate brand identity which reflects both the evolution of the Company and its vision for the future.

Over two decades, 3i Infotech has become a recognized leader in providing IP-based software solutions and a wide range of IT services. Its offerings have empowered business transformation for numerous organizations across geographies by helping them improve their processes and streamline their operations.

3i Infotech\-\-s new brand identity represents this successful and ongoing transition to a company with a distinctive portfolio of IT Products and Services, competitive in key growth markets including Banking, Financial Services, Insurance, Government, Manufacturing, Retail, Distribution, Telecom and Healthcare.

Padmanabhan Iyer, MD & Global CEO, 3i Infotech, said: \”An ever-evolving business environment creates new possibilities for our clients. To keep pace with changing times and technology, 3i Infotech remains ever sensitive to the needs of customers, focused on providing them with solutions that comprehensively address their challenges, and unlock triggers to their growth.

\”Our new brand identity represents a renewed commitment to our clients, and our employees, and reflects how we want to be perceived – as a forward-thinking brand, dynamically keeping pace with the ever-changing technology landscape, which pushes boundaries and brings together the best of expertise, talent, products and services, creating outstanding results across the spectrum.\”

With the new 3i Infotech brand identity, the new corporate logo brings to life the brand\-\-s refreshed promise of creating new opportunities and value for its clients, and underscores the strength and focus of its products and services portfolio.

Distinctive colours represent a fresh approach, bringing vibrancy and dynamism to the brand, and stand for a new way of creating results, while the distinctive typeface lends a modern, clean look and highlights the values of innovation, insight and integrity – the core of the Company\-\-s DNA.

3i Infotech\-\-s new tagline \”Limitless Excellence\” represents its passion and zeal to go beyond the expected and deliver extraordinary levels of performance using the combination of evolved products and services, exceptional customer engagement and deeper industry expertise.

3i Infotech has also repositioned its services portfolio under the name Altiray. As an end-to-end IT services provider, delivering to perfection is at the core of the 3i Infotech team. The new name reflects this very strength and commitment to nimbly driving consistent, best-in-class outcomes for its services clients.

The new brand identity will be rolled out seamlessly across all offline and online platforms in the coming months.

About 3i Infotech Ltd
Headquartered in Mumbai, India since inception in 1993, 3i Infotech Ltd (BSE: 532628, NSE: 3IINFOTECH) has over 4800 employees in 18 offices and 11 countries, and 1000+ customers across 50 countries and 4 continents. With a comprehensive set of IP-based software solutions and a wide range of IT services, 3i Infotech Ltd has successfully transformed the business operations of customers globally. For more information, please visit www.3i-infotech.com.

Media Contact:
Aparna Venkatesh
CorpComms, 3i Infotech Ltd
E: corporate@3i-infotech.com
T: +91-22 6792 8178

Posted by on 15. February 2018. Filed under Computer & Software. You can follow any responses to this entry through the RSS 2.0. You can leave a response or trackback to this entry

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