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Shred-it and National Cyber Security Alliance Call on Organizations to Protect Customer Privacy

NEW YORK, NEW YORK — (Marketwire) — 01/26/12 — Editors note: There are two images and one video associated with this press release.

and The National Cyber Security Alliance have joined forces to promote to educate organizations on how they can protect the privacy of information. With support from a wide array of companies, nonprofits, universities, and privacy professionals, Data Privacy Day events and activities are occurring worldwide on and around January 28, 2012.

This year, the focus of Data Privacy Day is on the protection of digital data, and as technology evolves and cybercrime increases, this is now more crucial than ever. When company hardware is not properly discarded, information is left vulnerable to recovery and potential or privacy breaches can occur.

This issue is definitely cause for concern. According to HP Electronics, 46 per cent of companies admit to stockpiling their old hard drives. Furthermore, what individuals and companies may not realize is that by using forensic software programs, 10,000 sensitive documents can be downloaded from improperly discarded hardware in less than 12 hours. For these reasons, should be of the utmost importance for business and IT managers.

“Shred-it is proud to support Data Privacy Day and remind organizations that customer and employee privacy should be a top priority,” says Mike Skidmore, Chief Security & Privacy Officer at Shred-it, an Information Security company that provides secure document and worldwide. “A breach may lead to cases of identity theft and fraud for the individuals affected, not to mention reputational damage for the company. We urge business leaders to adopt stringent security measures to protect themselves and their clients against such incidents.”

“NCSA is pleased to have Shred-it taking an active role in Data Privacy Day. Strong industry leadership is critical to getting the message out to people and businesses around the world on how to protect their digital footprint and information,” said Michael Kaiser, executive director of the National Cyber Security Alliance. “This year, we encourage all digital citizens and organizations to take an active role in learning safe practices and behaviors to secure and protect their personal information as well as any personal information others entrust to them. Protecting data is a responsibility we all share.”

Shred-it is pleased to offer the following tips on information security and data privacy for organizational decision-makers:

About International Data Privacy Day

Data Privacy Day is an annual International celebration designed to promote awareness about privacy and education about best privacy practices. In this networked world, in which we are thoroughly digitized, Data Privacy Day promotes awareness about the many ways personal information is collected, stored, used, and shared, and education about privacy practices that will enable individuals to protect their personal information. It brings together advocates from businesses, governments, academics and not-for-profit organizations to promote collaboration and encourage dialogue on the issue of privacy. The Data Privacy Day initiative is supported by official sponsors Intel and ebay Inc. as well as partners Microsoft, Intuit, Comcast, NQ Mobile, MasterCard Worldwide, AT&T and Google.

About Shred-it

Shred-it is a world-leading information security company providing document destruction services that ensure the security and integrity of our clients- private information. The company operates 140 service locations in 16 countries worldwide, servicing more than 150,000 global, national and local businesses, including the world-s top intelligence and security agencies, more than 500 police forces, 1,500 hospitals, 8,500 bank branches and 1,200 universities and colleges. For more information, please visit .

More information about how organizations can protect the privacy of their customers both online and offline is available at: . More information about Data Privacy Day can be found at .

To view the images associated with this press release, please visit the following links:

To view the video associated with this press release, please visit the following link:

Contacts:
Shred-it
Katarina Kristanic
905.491.2250

On behalf of Shred-it
Elissa Zaks
416.642.7893

On behalf of the National Cyber Security Alliance
Krista Alestock
463 Communications
(202) 463-0013 x209

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