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India-s Idea extends and expands managed services agreement with Ericsson

STOCKHOLM, SWEDEN — (Marketwire) — 02/28/12 —

* Three-year contract to manage 2G and 3G networks, as well as field
Operations

* Ericsson becomes the largest managed services partner for Idea Cellular

* From one circle (or telecom service areas) to five circles

Idea Cellular, the leading mobile services operator in India with 100 million
subscribers, has signed an agreement for Ericsson (NASDAQ: ERIC) to provide it
with managed services in five circles: Mumbai, Jammu & Kashmir, Himachal
Pradesh, North East, and Assam. Ericsson-s first managed services contract
with
Idea was signed in 2007 and the partnership between the two companies has now
been extended from one circle to five circles. Ericsson will focus on ensuring
better network availability and superior customer experience from Idea-s 2G
and
3G mobile networks.

As the IT and telecom industries increasingly overlap, opportunities arise for
operators to innovate and enter new business models and partnerships. To meet
these evolving needs among operators, Ericsson has been developing its ICT
competence at its Global Service Center (GSC) in India. This GSC, which is now
Ericsson-s largest network operation center in the world and has a huge talent
pool of more than 5,000 professionals covering all areas of our services
portfolio, will play a key role in managing Idea-s network. As part of the
agreement, about 70 Idea employees will join Ericsson India.

Himanshu Kapania, Managing Director, Idea Cellular, says: “Ericsson is our
preferred and largest partner in 2G and 3G operations and will now become our
largest managed services partner, too. Ericsson has unmatched global expertise
in managed services, with an impressive portfolio. We are confident that this
alliance will enable us to optimize our networks and deliver the best services
to our customers. This deal will allow us to focus on creating competitive,
attractive and appealing offerings for our consumers.”

Fredrik Jejdling, President and Head of Region India, Ericsson, says: “We aim
to
use our considerable resources in India to optimize Idea-s networks, thereby
ensuring the availability of superior quality services for their subscribers.
We
welcome the employees who are joining us from Idea. Today, managed services is
one of the fastest-growing areas in the telecom industry. With this
association,
we will gain valuable competence to help us build our services business
further.”

Under this three-year agreement, Ericsson will be responsible for managing
network and field operations, operation and maintenance activities for 2G and
3G sites, network design and planning, network performance improvement, and
program management for infrastructure.

NOTES TO EDITORS

About Ericsson-s Managed Services offering

Ericsson has the telecom industry-s most comprehensive managed services
offering. It ranges from designing, building, operating and managing day-to-
day
operations of a customer-s network, including end-user services and business-
support systems, to hosting service-layer solutions and providing network
coverage and capacity on demand. As the undisputed leader in managed services,
Ericsson has officially announced more than 100 contracts for managed services
with operators worldwide since 2002. In all current managed services
contracts,
excluding hosting, Ericsson is managing networks that together serve more
than 900 million subscribers worldwide.

Ericsson services media kit

Press backgrounder: Ericsson services

Boost of Ericsson-s global ICT capabilities in India

Ericsson enables Idea-s Online Application Store

Ericsson signs three-year GSM expansion contract in India with IDEA Cellular

Ericsson to supply GSM network and managed services to Idea Cellular in
Mumbai,
India

Ericsson signs three-year GSM expansion contract in India with Idea Cellular

Ericsson to supply GSM network and managed services to Idea Cellular in
Mumbai,
India

Our multimedia content is available at the broadcast room:

Ericsson is the world-s leading provider of communications technology and
services. We are enabling the Networked Society with efficient real-time
solutions that allow us all to study, work and live our lives more freely, in
sustainable societies around the world.

Our offering comprises services, software and infrastructure within
Information
and Communications Technology for telecom operators and other industries.
Today
more than 40 percent of the world-s mobile traffic goes through Ericsson
networks and we support customers- networks servicing more than 2 billion
subscribers.

We operate in 180 countries and employ more than 100,000 people. Founded in
1876, Ericsson is headquartered in Stockholm, Sweden. In 2011 the company had
revenues of SEK 226,9 billion (USD 35,0 billion). Ericsson is listed on NASDAQ
OMX, Stockholm and NASDAQ, New York stock exchanges.

Press Release (PDF):

This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:

(i) the releases contained herein are protected by copyright and
other applicable laws; and

(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: Ericsson via Thomson Reuters ONE

[HUG#1589488]

FOR FURTHER INFORMATION, PLEASE CONTACT

Ericsson Corporate Public & Media Relations
Phone: +46 10 719 69 92
E-mail:

Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail:

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