ATP Digital Media and qasar: Sales and implementation of S4M systems
Cologne based systems and consulting company S4M – Solutions for Media has won two new partners in the Asia-Pacific region to further enhance its presence in the local broadcast markets: Sales and implementation of S4M systems will be supported by ATP Digital Media in Malaysia and Indonesia and by qasar in Australia and New Zealand.
After having opened a new office in Malaysia’s capital Kuala Lumpur last year, S4M now takes the next step to enforce its presence in the Asia-Pacific region and expands its local partner network. “We want our customers to have contact persons on-site, who know exactly how our systems work and who can just drop by if necessary“, says Michael Henkel, S4M’s Business Relations Manager Asia-Pacific. “ATP Digital Media and qasar are both in a perfect position to do this. They dispose of long-standing experience in the broadcast industry, they know what broadcasters in their respective markets need – and they have excellent contacts to local companies. We are very happy to count them amongst our partners.” With their own resources and know-how, ATP Digital and qasar will support sales and implementation of two S4M systems: S4AdSales is S4M’s media sales system, Dynamics Media represents a ready-to-deploy broadcast management solution and especially suits the needs of smaller networks or single stations. Moreover, S4M’s new partners will push the sale of VPMS, S4M’s video production management system, in their markets.
Today, S4M systems for the management of air-time are already deployed in nine Asian countries and in New Zealand. The Cologne based company will continue to develop its partner network in the Asia-Pacific region. In a next step, S4M plans to initiate partnerships with Indian companies.
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