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Visible Technologies Named a Leader in Enterprise Listening Platform Category by Independent Research Firm

BELLEVUE, WA — (Marketwire) — 04/24/12 — Visible Technologies®, the leader in social media monitoring, analytics, and services for enterprises globally, today announced that it has been named a leader in The Forrester Wave Enterprise Listening Platform report. Forrester Research, Inc., conducted lab evaluations in March 2012 of nine vendors and interviewed more than 30 user companies to determine influence and presence in the enterprise listening marketplace.

Forrester analysts evaluated nine enterprise listening providers with substantial client bases against 64 unique criteria to help organizations select the right match for their individual requirements. Some of the vendor evaluation criteria included analysis of data processing, ease of integration, consulting services, dashboard functionality and corporate strategy. Cost, strength of management team and product innovation was also taken into consideration when ranking the participating companies. Visible was noted for their revamped dashboard and their recent acquisition of Cymfony. Forrester also noted that Visible received top customer reference scores in the market for their variable functional dashboard capabilities and their innovative road maps.

“Visible-s continued focus on global social media intelligence and actionable insights have strengthened our position in the market,” said Richard Pasewark, CEO of Visible. “We believe that recognition as a Leader by The Forrester Wave report solidifies Visible-s position as one of the most advanced, global enterprise listening solutions available. Our commitment to continued innovation enables us to provide clients with the social media analytics they need to make informed, strategic decisions.”

Visible provides a dynamic social monitoring and analytics platform with exceptional services and a global perspective to Fortune 2000 companies around the world. Visible-s vertical expertise lies in industries such as financial services, pharmaceutical, automotive, consumer products, retail, travel and hospitality, telecom, technology, and agencies.

Visible Technologies is headquartered in Seattle and operates from Boston, New York, Los Angeles, Chicago, and London, UK.

To of The Forrester Wave: Enterprise Listening Platforms, Q2 2012 report, .

is the leader in social media monitoring, analytics, and services for enterprises globally. Visible-s award-winning technology and expertise helps businesses analyze social media conversations to better understand consumer preferences, market dynamics, competitive strengths and weaknesses, and other information critical to a company-s reputation and brands. Visible is the solution of choice for many Forbes Global 2000 companies in a variety of industries including financial services, pharmaceutical, automotive, consumer products, retail, travel and hospitality, telecom, technology, and agencies.

Visible delivers social media analytics at internet speed and enterprise scale.

Ashley Ennis
Barokas Public Relations for Visible Technologies

206-264-8220

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