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Active-Semi Introduces the PAC Platform — Pioneering “Power Application Controller(TM)” Revolutionizes Development of Smart Energy Consumer, Industrial and Automotive Electronics Products

DALLAS, TX and SHANGHAI, CHINA — (Marketwire) — 10/24/12 — Active-Semi , the leader in flexible, highly integrated semiconductor power management solutions, today introduced the Power Application Controller (PAC) platform — the first in a family of pioneering Micro Application Controller (µAC) solutions. The PAC platform sets a new standard for ease of use, flexibility and efficiency to enable the rapid worldwide conversion to energy efficient home appliance, industrial control, LED lighting, computer power supply, automotive electronics and renewable energy products.

“We are very glad to see the level of integration in the PAC platform with the features highly optimized for power control and conversion product designs,” said KH Lee, Manager and Chief Engineer, Energy Components for Home Appliance, . “PAC is a very unique system chip platform that allows us to implement various high energy efficiency products with reduced time to market.”

While market fragmentation and the lack of system-level chip platform solutions optimized for power applications have slowed the adoption of high-energy efficiency technologies, research firm expects the global microcontroller market will reach $26.7 billion by 2017 driven primarily by electronics products in the consumer, industrial and automotive segments that rely on microcontrollers to achieve and manage efficient, built-in energy-saving features.

Heavily leveraging Active-Semi-s deep know-how in analog power management and conversion technology, the breakthrough PAC platform significantly extends the role of a conventional microcontroller and gives electronics product companies and system design houses the ability to easily and cost-effectively implement crucial power control and conversion technologies in high-demand products including:

Home appliances such as washing machine, dishwashers and induction heat ovens and stoves

Air conditioning systems

Motor controllers

Power tools

LED lighting controllers

Solar micro-inverters

Uninterruptible power supplies (UPS)

General purpose high-voltage system controllers

Unlike complex and costly “bag of chips” approaches to power control and conversion design requiring extensive analog system integration knowledge and long development time, the PAC platform simplifies the development process by integrating all analog and digital functions into a cost-effective system chip platform and providing ample flexibility for a wide range of design options. The result is a scalable, application-optimized solution that allows electronics product developers to meet stringent smart energy efficiency specifications and focus on creating value added system features while reducing the overall bill of materials (BOM) and boosting performance, functionality and reliability.

“Active-Semi is reinventing the microcontroller as we know it, beginning with the PAC platform which is truly a game changer for addressing the challenges and limitations of traditional controller chips, especially for power applications,” said Larry Blackledge, CEO, Active-Semi and former vice president at Texas Instruments. “It leverages Active-Semi-s extensive know-how in power electronics to provide a first-of-its kind solution for controlling power usage in very high-demand, energy efficient products. By boosting overall system performance, cutting development time by up to 50% and lowering development costs by as much as 60% for some applications, the PAC platform gives industrial and consumer electronics design companies unprecedented time-to-market advantages.”

A limited supply of PAC platform samples along with hardware and software design kits are available now. Volume production will commence in early 2013 with volume unit pricing starting at under $1.00.

Founded in San Jose, California in 2004 and headquartered in Dallas, Texas, Active-Semi is the leader in flexible, highly integrated semiconductor power management solutions for digital control of analog power. The company-s modular power management solutions energize today-s consumer electronics and industrial designs by simplifying design, boosting mobile equipment performance and enabling intelligent battery charging. Active-Semi-s solutions also provide energy-saving power conversion architectures that minimize energy usage and reduce system development cycle-time and cost.

Active-Semi ships 50 million power ICs per quarter and reached the “one billion units shipped” milestone in May 2012. The company continues to develop new intellectual property to enable leading edge solutions and has more than 89 granted, 25 pending, or provisional patents.

“Team Active” comprises approximately 150 international analog and mixed-signal semiconductor experts located in ISO9001:2008 certified operational/R&D centers and sales and marketing facilities in the United States, China, Hong Kong, Japan, Korea and Taiwan.

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Alex Wang
Executive Vice President
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o: 972-338-5523
m: 469-888-3820

Ken Wong
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o: 408-735-1806 ext. 902

Lynda Kaye
Kaye Public Relations
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o: 250-266-5293
m: 650-799-2888

Mike Sottak
Wired Island
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o: +33 (0)6 0115 7068

Karrie Lee
Techworks Asia Ltd.
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o: (86-10) 6410 8528 / (852) 2525 3980

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