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Connotate and Digital Reasoning to Share Innovative Solutions in Web Data Analytics

NEW BRUNSWICK, NJ — (Marketwire) — 11/06/12 — , Inc., the leading provider of solutions that help organizations gather and organize data from the Web, today announced with , creator of Synthesys®, details of their forthcoming webinar “Employees, Business Partners and Bad Guys: What Web Data Reveals About Persons of Interest.”

The Web contains a massive amount of data on the background and activities of individuals of interest — be they future employees, customers, potential business partners or even suspected criminals. The sheer volume of Web data makes it necessary to apply best practices and advanced analytics to ensure the success of any project seeking to leverage the wealth of publicly available information on the Internet. This webinar will discuss how to collect data with precision, transform it and then apply next-generation text analytics to reveal insights about the past activities of persons of interest and/or predict future outcomes.

Gina Cerami, vice president of marketing, Connotate
Dave Danielson, vice president of marketing, Digital Reasoning
Claire Schmidt, director of programs, DNA Foundation

Employees, Business Partners and Bad Guys: What Web Data Reveals About Persons of Interest

Featured guest speaker Claire Schmidt will describe the mission of the DNA Foundation and discuss compelling preliminary results of a project funded by the DNA Foundation and carried out by Connotate and Digital Reasoning. This project demonstrated the potential of using automated Web data collection and advanced analytics to identify potential child victims of exploitation.

Attendees will learn:

Best practices in Web data collection

Differences in Web sources and how to address them

Fundamentals of text analytics

How to uncover behavior patterns buried in unstructured text across multiple data sources

Time and human resources saved through automated understanding with Synthesys versus traditional unstructured data analysis approaches

Use cases for applying best practices in Web data collection and advanced analytics for confirming identities and screening future employees and business partners

How the DNA foundation is using technology to fight child sex trafficking and other forms of exploitation

Wednesday, November 28, 2012 at 12:00 p.m. ET

For more details about the webinar and to register, visit:

@Connotate @dreasoning share best practices for collecting and analyzing Web data to reveal insights about “persons of interest”

Connotate puts the power of Web data monitoring and collection into the hands of the business user. Connotate delivers the scalability, reliability and resiliency necessary to drive strategic value from dynamic, Web sources. Connotate-s growing customer list includes global businesses such as McGraw-Hill, Associated Press and Thomson Reuters. Connotate has been named a KMWorld “Trend-Setting Product” for the past six years. For more information, please visit or .

Digital Reasoning develops and markets solutions that provide automated understanding of Big Data. Digital Reasoning has developed Synthesys, modeled after the human understanding process, which reads, resolves and reasons across hundreds of millions of documents to automatically understand and isolate critical information such as risks, opportunities and anomalies. Digital Reasoning is leveraging its years of experience solving problems for the U.S. intelligence agencies to deliver innovative Automated Understanding solutions for big data challenges in finance, health care and legal services. Digital Reasoning is based outside of Nashville, Tennessee, with offices in Washington, D.C., and New York. For more information, visit .

The DNA Foundation works to disrupt and deflate the predatory behavior of those who abuse and traffic children, solicit sex with children or create and share child pornography. As these crimes are increasingly facilitated by technology, DNA invests in and deploys the latest technology as part of its ongoing fight to end child sexual exploitation.

Gina Cerami
Connotate
732-296-8844

Heather Fitzsimmons
Mindshare PR
650-947-7400

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