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Sangoma Boards Enable Effective Multi-Site Financial Services Contact Center Operations

TORONTO, ONTARIO — (Marketwire) — 12/04/12 — Customer service is the backbone of any service-based business, but it-s particularly critical to the financial service industry, where customers seek immediate access to information that can have a dramatic long-term financial impact. With information access more readily available than ever before, and an increasingly educated clientele, financial service firms must now provide 24/7 contact center customer service to meet the demands of customers. Motilal Oswal Securities Limited (MOSL), an India-based financial services firm, required a solution to provide unfettered and timely access to its call center financial agents from its various offices across India to maximize efficient customer access to its 1,600 team members located throughout the country.

Serving some 750,000 clients, MOSL sought out Drishti-Soft, a Gurgoan, India-based leading telecom solutions provider, to develop a world-class server-based multi-services platform to address the multitude of technical, regulatory, and customer service demands that the company faced for seamless call distribution throughout the company-s many sites. Drishti-Soft installed its Ameyo Call server solution to act as a central management hub for all call activities at key MOSL locations. In order to support the multiple redundant 30-channel PRI spans to the Public Switched Telephone Network (PSTN) from each site, Drishti-Soft tapped Sangoma Technologies for its highly-regarded 8-span E1 digital telephony interface boards.

“Sangoma-s boards provided a rock-solid foundation for the critical-path connection to the PSTN,” said Kishore Daswani, project manager at Drishti-Soft. “The ease of integration between the Sangoma boards with the Ameyo software, the extraordinary product quality, and the expertise of the Sangoma support team all contribute to Ameyo-s reputation as a world-class platform that ensures MOSL is able to serve its clients without any worries. The entire MOSL solution is built upon our commitment to provide a reliable and unfailing communications infrastructure, and the integration of the Sangoma boards allowed us to deploy a highly-effective customer service-centric solution for MOSL-s agents and customers.”

A recent case study, provides a detailed analysis of this implementation, and is available for download from Sangoma.

Sangoma-s industry-leading solution portfolio enables the interworking of a wide variety of disparate TDM and IP networks, clouds, protocols, services, devices, and applications. Its portfolio includes award-winning voice and data boards, transcoding and gateway software, and standalone gateway appliances, designed for simple integration with open source and closed source IP PBX applications, contact centers, unified communications systems and service provider networks. For more information about the Sangoma portfolio of IP telephony and network integration solutions, or to locate an authorized reseller, visit .

About Sangoma Technologies Corporation

Sangoma is a leading provider of hardware and software components that enable or enhance IP Communications Systems for both telecom and datacom applications. Enterprises, SMBs and Carriers in over 150 countries rely on Sangoma-s technology as part of their mission critical infrastructures. Through its worldwide network of Distribution Partners, Sangoma delivers the industry-s best engineered, highest quality products, some of which carry the industry-s first lifetime warranty. The product line includes data and telecom boards for media and signal processing, as well as gateway appliances and software.

Founded in 1984, Sangoma Technologies Corporation is publicly traded on the TSX Venture Exchange (TSX VENTURE: STC). Additional information on Sangoma can be found at .

The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.

Contacts:
Sangoma Technologies Corporation
Jeffrey Dworkin
Director of Marketing
905.474.1990 x109

Parallel Communications, Inc.
John Stafford
515.708.1296

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