LAS VEGAS, NV — (Marketwire) — 01/08/13 — CES – Telibrahma (), the award-winning leader in global mobile marketing technology, is breaking the mold by debuting a revolutionary second-screen experience with Point, their image recognition technology that can capture point-enabled videos and provide an interactive experience for viewers.
Using Point, consumers can enjoy instant engagement across any mobile device by simply pointing their phone at a Point-enabled video, movie, commercial or television program and gain instant access to an augmented experience.
“Point provides a Shazam-like experience for consumers that takes them to the next level of engagement, and we-re thrilled to offer this exciting technology to users,” said Suresh Narasimha, CEO and Founder of Telibrahma.
Point is a 360-degree solution for consumer engagement and provides an innovative way for brands to communicate with their audience.
In addition to point-enabled videos, Point also works with print ads, editorial content, brand logos, newspapers, magazines and websites to create “real world” experiences for consumers on their mobile devices.
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Point, the world-s lightest and fastest Augmented Reality, is a visual recognition augmented reality platform that helps brands engage with consumers by creating “real-world” experiences of products. By scanning a product or service with their smartphone camera, consumers can gain instant access to search results that are enhanced by 3D and 2D camera overlays, video overlays, facial recognition and contextual results. Point allows brands to go beyond the QR code by working with any ad, editorial, brand logo, newspaper, magazine, website, place or video.
Telibrahma is an Intel-funded company that focuses on consumer engagement through augmented reality advertising. With Point, the company-s new augmented reality platform, Telibrahma helps brands create “real-life” experiences for consumers, increases engagement and produces higher ROI. Working with brands like Dove, Nokia, Nike and Toyota, Telibrahma is a leader in contextual mobile solutions. Telibrahma was established in 2008 and has offices in New York and India. For more information, please visit the website at .
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