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Audience Advanced Voice Technologies Selected for HUAWEI Ascend P2 Smartphone

MOUNTAIN VIEW, CA — (Marketwire) — 02/28/13 — Audience®, Inc. (NASDAQ: ADNC), the leader in advanced voice and audio processing for mobile devices, today announced that HUAWEI has selected the earSmart eS305 to deliver the voice experience of its new HUAWEI Ascend P2 smartphone. The Ascend P2 marks the fifth device the companies have collaborated on in the last 6 months.

“Audience earSmart technology continues to deliver to the standard that HUAWEI consumers expect when it comes to their real-time communications experience,” said Jie Jinjin, vice president of the handset product line for HUAWEI Devices. “We-ll constantly improve the voice experience on our smartphone as it becomes increasingly important, from simple calls to advanced speech recognition.”

“HUAWEI shares our passion for transforming the consumer experience of interacting with your mobile device with your voice,” said Robert Schoenfield, vice president of business development and marketing for Audience. “We-re excited to collaborate with HUAWEI as they continue to innovate and bring more platforms to market that deliver on increasing consumer expectations of voice quality.”

The HUAWEI Ascend P2 features Audience earSmart Advanced Voice technology to remove distracting background noise and deliver industry leading call quality whether the device is used in handset or speakerphone mode. With support for wideband networks, earSmart technology also enables the Ascend P2 to deliver an HD Voice quality experience while suppressing the additional noise inherent in wideband networks. Powered by a quad-core processor, a 720p screen with in-cell technology and 13-megapixel camera, the Ascend P2 provides one of the most comprehensive feature sets among currently available smartphones.

For more information on earSmart Advanced Voice processors from Audience, please go .

Audience is the leader in advanced voice and audio processing for mobile devices. Its family of earSmart intelligent voice processors is based on the processes of human hearing, to suppress background noise and enhance mobile voice quality. Audience-s technology substantially improves the mobile voice experience, while also improving the performance of speech-based services, and enhancing audio quality for multimedia. Audience earSmart processors are featured in mobile devices from leading providers in Asia-Pacific, Europe and the U.S. The company is based in Mountain View, California. For more information, see .

ADNC-G

For more information, contact:

Diane Vanasse
Audience, Inc.
408-242-0027

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