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Newegg Enters Smart TV Space With New Google TV App

CITY OF INDUSTRY, CA — (Marketwired) — 04/02/13 — , the leading electronics-focused e-retailer in the United States, today announced the release of the , bringing together TV, social and mobile components with Newegg-s extensive selection of computer hardware and consumer electronics. Once installed, the app allows consumers to browse, search and purchase items on Newegg.com directly from any Google TV device.

“Online shopping should be a convenient experience that caters to customers no matter where they are during the day,” said James Wu, chief technology officer and acting chief operating officer of Newegg. “Whether at their desk, on the go, or lounging at home, consumers should have a simple and enjoyable shopping experience on Newegg.com. The Newegg for Google TV app does just that, so customers can research products and shop easily from the comfort of their couch or bed.”

The Newegg for Google TV app also has built-in robust social functionality, making it possible for users to share their purchases with friends and family. Additionally, the app is integrated with , the company-s popular YouTube channel featuring the latest tech and product news.

Consumers using Android devices are now able to sync their Newegg app with Google TV to conveniently navigate the Newegg app on their TV screens. To take advantage of this feature, users must have the Newegg mobile app installed on their Android phone and pair it with the Google TV app. Once the two devices are paired, Newegg products displayed on the Android app can also easily be transferred to the Google TV app.

Newegg is consistently updating its mobile presence for other platforms as well. The e-retailer recently released an update to its to support and take full advantage of Windows 8.

The Newegg for Google TV app is available now in the for free and is compatible with Android versions 2.2 and up.

Newegg Inc. is the leading electronics-focused e-retailer in the United States. It owns and operates Newegg.com () and NeweggBusiness.com (), and regularly earns industry-leading customer service ratings. Newegg delivers a world-class e-commerce platform and is committed to serving the online technology community, from tech-enthusiasts to small and medium-sized businesses. Both Newegg.com and NeweggBusiness.com feature a comprehensive selection of the latest computer hardware and consumer electronics products, detailed product descriptions and images, as well as how-to information and customer reviews. Newegg Inc. was founded in 2001 and is headquartered in City of Industry, California.

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Jenny Chai
Newegg Inc.
(626) 271-1420 x23369

Johanna Wojciak
Finn Partners for Newegg Inc.
(415) 348-2734

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