CHICAGO, IL — (Marketwired) — 04/11/13 — , the market leader in , today announced details of its upcoming webinar, “.” This will be the second installment of SAVO-s “SMARTER@” webinar series, which will provide individuals in sales, marketing and operations with valuable insight from established sales enablement thought leaders into current best practices for driving new revenue initiatives. “: Enablement” will focus on aligning an organization-s marketing content with sellers- activity in the field.
Tim Riesterer, chief strategy and marketing officer, Corporate Visions, Inc.
Brian McKenzie, director of sales enablement, Blackboard, Inc.
Joellen Sorenson, director of solutions marketing, SAVO Group
Studies have shown that 90 percent of content created for sellers is ignored, while 74 percent of sellers re-write the material or create their own. In this webinar, Tim Riesterer and Brian McKenzie will discuss marketing made smarter through sales enablement. Attendees will be shown best practices for ensuring sellers are leveraging the material created for them, as well as methods for allowing on-demand content creation that protects core messaging through a sales enablement strategy.
Tuesday, April 16, 1 – 2 p.m. CDT
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Corporate Visions, Inc. helps global business-to-business companies create more sales opportunities, win more deals and increase sales profitability by improving the conversations salespeople have with customers. Companies engage Corporate Visions in three key areas:
Developing differentiated messages that concentrate on customer needs
Deploying tools that support critical steps in the buying cycle
Delivering sales skills training that enables salespeople to create and capture more value
Corporate Visions helps clients such as ADP, Motorola, Philips and SAP align marketing and sales with a repeatable approach for creating and delivering winning customer conversations. For more information about Corporate Visions visit or call 775-831-1322 or 800-360-SELL.
Founded in 1999, SAVO is a leading provider of sales enablement solutions. SAVO-s on-demand sales enablement platform maximizes the sales team-s ability to communicate value and differentiation in clear, consistent and compelling ways. Combining proven sales and marketing best practices with award-winning technology, SAVO addresses all aspects of the sales enablement challenge — spanning people, process, insight and technology. For more information, visit or follow us on , or .
For more information, please contact:
Michelle Genser
312-506-1783
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