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Blurt Launches New App Feature: Embeddable Blurt Player for Websites

NEW YORK, NY — (Marketwired) — 04/30/13 — , the app that lets you record and share 10-second audio updates with the world, today announced the launch of a new feature that allows users to embed a Blurt player to their website to further engage their desired audiences. Now, businesses, politicians, and media spokespeople can post audio updates to their websites, in real time, via an integrated Blurt player. FanDistro, the music distribution platform, is the first site to utilize this new technology to enhance its user engagement.

Blurt allows users to add the authenticity of voice to all of their favorite social networking channels, including Facebook and Twitter. With the new embeddable Blurt player, public figures, commercial brands, and everyday users can quickly and easily update website content by simply Blurting on their mobile devices. Blurt announcements posted from the app appear within 30 seconds on a designated site and can be played instantly and repeatedly. The Blurt website player can be set to display anywhere from 1 to 5 of the latest Blurt announcements, as well as optional text tags to help describe the content.

“This is an invaluable tool for individuals and organizations looking to provide timely information to their followers,” said Blurt co-founder Clark Burgard. “Politicians and spokespeople can post quotable sound bites in reaction to the latest news and businesses can keep customers updated on specials, sales, and hours. The entire process takes less than a minute and all you need is a network connection.”

“The ability to post audio updates to websites via the Blurt player adds a new dimension to a previously impersonal experience,” added John McConnell, Head of Strategic Business Development for Blurt. “Customers, fans, and followers will now be able to hear important news directly from the mouth of the source.”

FanDistro, a fan-based music distribution site that donates a portion of each download to charity, is the first site to implement the technology. Artist pages will feature an embedded Blurt player, allowing musicians to post live audio content for fans to enjoy.

“We are really excited to offer artists this new tool to reach their fans,” said Michael Penfield, Founder and CEO of FanDistro. “Our site-s integration with the Blurt player allows artists to easily use their phones to create and share messages for fans as often as they-d like. The added authenticity of audio updates will greatly enhance the artist-fan interaction.”

The Blurt player is free of charge and available immediately for website integration. For additional information, please visit .

Blurt is the app that lets you record and share 10-second audio updates — called Blurts — with the world. Blurt provides authenticity for users and allows them to express emotion to their followers, while brands can also benefit from the app by engaging their audiences and promoting customer loyalty. Developed by the InterNetwork Broadcasting team, which boasts more than 50 years of combined broadcast and social media expertise, Blurt is committed to providing users with the best, easiest-to-use platform to share personal audio updates. Please visit and .

Maya Kriet

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