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PNI Digital Media Reports Fiscal 2013 Second Quarter Financial Results

VANCOUVER, BRITISH COLUMBIA — (Marketwired) — 05/14/13 — PNI Digital Media (TSX: PN)(OTCBB: PNDMF) (“PNI” or the “Company”), the leading innovator in digital media solutions for retailers, reported financial results for the fiscal 2013 second quarter ended March 31st, 2013 and discussed key operational developments for the quarter.

“While our current period revenues are down due to previously disclosed customer contract changes in Q4 last year, we are pleased to report progress on our strategies to return to growth by successfully releasing the next generation of our platform with the new site launch of . This site showcases leading edge HTML5 technologies to enable uploading from any device, integration with leading cloud media companies such as Facebook, Dropbox, Instagram and Google G-Drive, and next generation content management tools,” said Kyle Hall, Chief Executive Officer of PNI Digital Media. “In addition, with the completion of the acquisition of Quarterhouse Software, we are now able to more efficiently reach smaller retailers and multi-location franchisees, such as AlphaGraphics of the Palm Beaches, which we recently signed and are deploying with the technology acquired from Quarterhouse.”

Fiscal 2013 Second Quarter Operational Highlights

Fiscal 2013 Second Quarter Fiscal Highlights

Conference Call

The company will host a conference call on May 14th, 2013 at 4:30 p.m. ET (1:30 p.m. PT) to discuss these financial results. PNI Digital Media-s Chief Executive Officer Kyle Hall and Chief Financial Officer Cameron Lawrence will host the presentation, followed by a question and answer period.

Institutional investors and interested participants should dial the conference telephone number 5-10 minutes prior to the start time. An operator will register your name and organization.

PNI Digital Media will also provide a live webcast and slide presentation, which will be available on the Company-s website at . An archived replay of the webcast will be available for 45 days following the live event.

Consolidated Statements of Operations and Comprehensive Income (Loss)

Consolidated Balance Sheets

Non-IFRS Financial Measures

Notes:

1 – Non-IFRS Measures

The Company continues to provide all information required in accordance with IFRS, but believes evaluating its ongoing operating results may not be as useful if an investor is limited to reviewing only IFRS financial measures. Accordingly, the Company uses non-IFRS financial information to evaluate its ongoing operations and for internal planning and forecasting purposes. The primary non-IFRS financial measures utilized by the Company include adjusted EBITDA. Adjusted EBITDA is non-IFRS financial measure which the Company defines as net profit plus amortization, impairment, interest expense, tax expense, share-based compensation expense and unrealized foreign exchange loss (gain).

To supplement the Company-s financial statements presented on an IFRS basis, we believe that these non-IFRS measures provide useful information about the Company-s core operating results and thus are appropriate to enhance the overall understanding of the Company-s past financial performance and its prospects for the future. These adjustments to the Company-s IFRS results are made with the intent of providing both management and investors a more complete understanding of the Company-s underlying operational results and trends and performance. Management uses these non-IFRS measures to evaluate the Company-s financial results, develop budgets, manage expenditures, and determine employee compensation. The presentation of additional information is not meant to be considered in isolation or as a substitute for or superior to net (loss) earnings or net (loss) earnings per share determined in accordance with IFRS.

Currency:

All amounts are expressed in Canadian dollars. This notice is qualified in its entirety by reference to the Company-s financial statements and accompanying Management Discussion and Analysis, which are accessible on the SEC-S website at and on SEDAR at .

About PNI Digital Media: The world-s leading retailers rely on the PNI Digital Media Platform to sell millions of personalized products every year. The PNI Digital Media Platform connects consumer-ordered digital content, whether from online, in-store kiosks, or connected mobile devices and tablets with retailers that want to deploy proven omni-channel strategies and use on-demand manufacturing capabilities for the production of personalized products such as photos, photo books and calendars, business cards, greeting cards, wedding invitations, stationery and more. PNI Digital Media successfully generates millions of transactions each year for retailers and their thousands of locations worldwide.

Further information on our company can be found at .

The statements that are not historical facts contained in this release are forward-looking statements that involve risks and uncertainties. PNI Digital Media-s actual results could differ materially from those expressed or implied by such forward-looking statements. Factors that could cause or contribute to such differences include, but are not limited to, changes in technology, employee retention, inability to deliver on contracts, failure of customers to continue marketing the online solution, competition, general economic conditions, foreign exchange and other risks detailed in the Company-s annual report and other filings. Additional information related to the Company can be found on SEDAR at and on the SEC-S website at . The information contained herein is subject to change without notice. PNI Digital Media shall not be liable for technical or editorial errors or omissions contained herein.

PNI Digital Media relies upon litigation protection for “forward-looking” statements.

PNI Digital Media is a registered trademark of PNI Digital Media Inc. All other trademarks are property of their respective owners.

The TSX has neither approved nor disapproved the information contained in this release. Neither TSX nor its Regulation Services Provider (as that term is defined in the policies of the TSX) accepts responsibility for the adequacy or accuracy of this release.

Contacts:
PNI Digital Media
Simon Cairns
Investor Relations and Press Contact
866-544-4881
/ Twitter: @pni_media

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