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Ericsson continues to strengthen in Silicon Valley

STOCKHOLM, SWEDEN — (Marketwired) — 07/18/13 —

* Head of Business Unit Support Solutions, Per Borgklint, will be based
in
Silicon Valley to fully leverage key acquisitions made in North America

Telcordia, Microsoft Mediaroom and ConceptWave

* Strengthens Executive Leadership presence in Silicon Valley

* Silicon Valley presence essential for Ericsson to ensure cooperation
within
regional ecosystem of software developers, universities and media
companies

Ericsson (NASDAQ: ERIC) today announced that it will base its Head of
Business
Unit Support Solutions, and member of the company-s Executive Leadership
Team,
Per Borgklint in Silicon Valley.

Hans Vestberg, President and CEO of Ericsson said: “North America is the
driver
behind much of the innovation in the ongoing convergence of telecom, IT and
media. Our operations in Silicon Valley, where the important ecosystem of
software developers, media and other key players are present, ensure that
we can
fully explore the opportunities for Ericsson across our entire business.”

Per Borgklint said: “In 2012, 20 percent of Support Solution-s sales were
in
North America and, with the acquisitions of ConceptWave, Telcordia and most
recently Mediaroom, our overall operations in North America are growing in
significance. The move will also enable me to ensure that we fully leverage
the
competence and skills of our new colleagues from these acquisitions. In
addition, I want to ensure that we continue to build on the important
customer
relationships they bring. The move also reflects the growing importance of
the
Silicon Valley operations across Ericsson-s business and portfolio”

In past years Ericsson has built a significant base in Silicon Valley with
special focus on Internet Protocol (IP) development for its successful
Smart
Services Router (SSR) as well as a part of its technology group driving
Cloud
and software defined networking (SDN) strategy. Once finalized, the
acquisition
of Mediaroom, will also add significantly to Ericsson-s presence in Silicon
Valley.

Business Unit Support Solutions develops and delivers software-based
solutions
for operations and business support systems (OSS and BSS), real-time
enablement,
multi-screen and on-demand TV, compression and M-Commerce .

In total, Ericsson has some 15.000 employees in North America of which more
than
1,100 are in Silicon Valley. Once completed, the acquisition of Mediaroom
will
bring approximately an additional 300 employees to Ericsson in the United
States.

NOTES TO EDITORS

Profile and photographs of Per Borgklint:

Download high-resolution photos and broadcast-quality video at

Ericsson is a world-leading provider of communications technology and
services.
We are enabling the Networked Society with efficient real-time solutions
that
allow us all to study, work and live our lives more freely, in sustainable
societies around the world.

Our offering comprises services, software and infrastructure within
Information
and Communications Technology for telecom operators and other industries.
Today
40 percent of the world-s mobile traffic goes through Ericsson networks and
we
support customers- networks servicing more than 2.5 billion subscriptions.

We are more than 110,000 people working with customers in more than 180
countries. Founded in 1876, Ericsson is headquartered in Stockholm, Sweden.
In
2012 the company-s net sales were SEK 227.8 billion (USD 33.8 billion).
Ericsson
is listed on NASDAQ OMX, Stockholm and NASDAQ, New York stock exchanges.

Ericsson continues to strengthen in Silicon Valley:

This announcement is distributed by Thomson Reuters on behalf of
Thomson Reuters clients. The owner of this announcement warrants that:

(i) the releases contained herein are protected by copyright and
other applicable laws; and

(ii) they are solely responsible for the content, accuracy and
originality of the information contained therein.

Source: Ericsson via Thomson Reuters ONE

[HUG#1717215]

FOR FURTHER INFORMATION, PLEASE CONTACT

Ericsson Corporate Communications
Phone: +46 10 719 69 92
E-mail:

Ericsson Investor Relations
Phone: +46 10 719 00 00
E-mail:

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