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AVST Points to Context-Aware UC as Critical to Transforming the Mobile Worker Experience

FOOTHILL RANCH, CA — (Marketwired) — 09/10/13 — Today-s enterprises — and their employees — look much different than they have in the past. With more employees transitioning to mobile worker status, the challenge to support these employees with seamless communications and presence information has risen to the forefront. While a variety of technologies have made today-s mobile users more productive and efficient than ever before, (AVST) views communications regardless of location as critical to the success of an enterprise moving forward.

To that end, dBrn Associates, a leading advisory firm specializing in wireless and mobility, recently produced a whitepaper titled The CIO-s Guide to Enterprise Mobility, which explores the impact that several different factors related to today-s mobile workforce have had on the enterprise. The trends and technologies addressed in the whitepaper include context-aware Unified Communications (UC), public vs. private cloud, mobile networks in transition, and the “Bring Your Own Device” (BYOD) movement.

“Whether it-s through Wi-Fi association, cell tower identification or GPS, access to location information opens up a whole new world — that of context-aware UC,” said dBrn Associates- Michael Finneran. Context-aware by definition is the ability for a UC solution to proactively gather information about an individual and then deliver real, usable information back to the user, regardless of their location. The ability to use location to automatically update presence status and deliver usable information back, based on location, marks a major step forward in user productivity. “Business users want an Apple® Siri®-like experience for the enterprise. They are looking for a personal assistant that can check inventory levels and backorder status as well as vacation balances and quota attainment for the month,” added Finneran.

In addition to context-aware UC, the whitepaper from dBrn Associates looks at the rise of BYOD initiatives in the workplace; how the public and private clouds contribute to UC to help make enterprises more productive; and the effects of the expanding availability and declining cost of mobile devices. Finally, the whitepaper offers practical advice to CIOs through its -CIO Guides,- which outline policies, considerations and best practices for planning and implementing mobile policies in the enterprise.

At the conclusion of the study, Finneran identifies AVST as having a next generation mobile productivity tool. The new whitepaper spotlights AVST-s Atom, its context-aware, next generation -.- Recently launched, Atom brings new location-based services, federated presence, a multi-lingual speech interface, unified messaging and more to the workplace. With total office and mobile capabilities, Atom significantly increases workplace productivity and keeps people connected — wherever the day may take them.

To read The CIO-s Guide to Enterprise Mobility in its entirety please visit: . Want to learn more about ? Please visit AVST-s website at .

The typical enterprise communications infrastructure is made up of a collection of technologies from multiple vendors, acquired over time and never intended to work together. To maximize user and business productivity, while leveraging existing IT investments, interoperability is a must.

AVST delivers the industry-s most interoperable Unified Communications (UC) platform that brings best-of-breed voice, mobility and business process applications to the enterprise. Unlike virtually every other UC vendor, AVST does not constrain customers with a single vendor lock-in approach. In fact, it-s the very opposite. By connecting new and existing technologies, AVST frees organizations from the constraints of a closed, single-source UC solution, unlocking the full potential of their communications infrastructure.

With over 15 million users worldwide and three decades of innovation excellence, AVST is unifying communications®.

Headquartered in Orange County, California, AVST maintains facilities in Seattle, Washington, Victoria B.C., Canada and the United Kingdom and has remote sales offices throughout the United States. AVST-s UC solutions are sold and supported worldwide by an extensive network of resellers and OEM partners. To learn more about AVST, our products and partners please visit or you can follow us at , , or .

Kevin Mayberry
Lages & Associates
(949) 453-8080

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