NEW YORK, NY — (Marketwired) — 09/30/13 — Infinity Augmented Reality, Inc. (“Infinity Augmented Reality” or “Infinity AR”) (OTCQB: ALSO), the first augmented reality software platform to connect universally with digital eyewear, smartphones, tablets, smart TVs and connected cars, announced today that its CEO, and augmented reality expert, Enon Landenberg, will competitions at the upcoming Glazed Conference.
The Glazed Conference that begins at 8:00am, September 30th, is the meeting place for some of the great augmented reality minds to discuss, compare, confer, and illustrate the newest technologies available with augmented reality and wearable platforms. The Glazed conference boasts that, “With the augmented reality industry so vast and technology growing at the speed of light, these events shape the latest developments in this remarkable field.”
“It will be exciting to judge the -hackathon- event at the conference and to see how others are following an avenue we-ve created,” says Landenberg. “This is the kind of conference that provides a boost to innovation and creativity.” In the course of a 72 hour span the Glazed Conference will challenge ideas and explore new ways of thinking and problem solving.
The upcoming launch of Google Glass will change the way individuals interact with everyday activities. According to UK-based IMS Research, the wearable-computer market is projected to reach $6-billion by 2016. Enon Landenberg, CEO of Infinity Augmented Reality concurs with this projection and shares that, “Infinity AR is already at work developing the augmented reality ecosystem that lends itself to Google Glass and other wearable technology that changes the way we interact with the world.”
Augmented reality is a medium in which real sensory inputs are enhanced, or augmented, with relevant digital information from the Internet. Using specially equipped eyewear, virtual images, video, and sound are superimposed for the user over what is actually seen and heard, heightening the real-life experience with additional information that is pertinent, informative, practical and entertaining. The individual user may also be fully immersed in a virtual world, temporarily blocking out real surroundings. With augmented reality, sensory inputs are no longer limited to what is within eyeshot or earshot, but may incorporate, in real-time, all that the network has to offer.
Augmented reality requires an interface, such as digitally-enhanced eyewear, that can instantaneously overlay virtual images and video on top of what is actually experienced. Companies like Google and Lumus are in the process of developing augmented reality glasses that will change the way users see and interact with the world. Infinity AR will utilize its augmented reality applications through these glasses and through other mobile devices including smart phones. As the individual changes his or her visual perspective the sights that are overlaid change accordingly. The eyewear incorporates audio speakers that add virtual sounds to the experience, as well as microphones that capture and interpret the user-s spoken commands through speech recognition technology in order to summon desired information and actions. Further information on the Company is available at its website, .
The Old Mint
88 5th Street
San Francisco, CA 94103
Monday, September 30, 2013 from 8:00 AM to 7:00 PM (PDT)
Some statements in this release may be “forward-looking statements” for the purposes of the Private Securities Litigation Reform Act of 1995. In some cases forward-looking statements can be identified by words such as “believe,” “expect,” “anticipate,” “plan,” “potential,” “continue” or similar expressions. Such forward-looking statements include risks and uncertainties, and there are important factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements. These factors, risks and uncertainties are discussed in our public filings with the Securities and Exchange Commission. Readers are urged to carefully review and consider the various disclosures made by us in our reports filed with the Securities and Exchange Commission, which attempt to advise interested parties of the risks and factors that may affect our business, financial condition, results of operation and cash flows. If one or more of these risks or uncertainties materialize, or if the underlying assumptions prove incorrect, our actual results may vary materially from those expected or projected. We undertake no obligation to update these forward looking statements.
Enon Landenberg
President and Chief Executive Officer
(212) 201-4070
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