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Reply.com Appoints Two New Members to Board of Directors

SAN RAMON, CA — (Marketwired) — 11/20/13 — Reply! Inc., the leading online marketplace for local advertisers announced today that it has appointed two new board members — Tim Morse and Doug Leeds. Tim Morse is the former CFO and interim CEO of Yahoo! Inc. and Doug Leeds is the current CEO of Ask.com. Morse and Leeds bring with them a wealth of experience and knowledge that will be very valuable to the continued growth of Reply.com while also furthering the company-s strategy and product roadmap.

“We are very excited to add Tim Morse and Doug Leeds to our Board of Directors,” said Payam Zamani, Chairman and CEO of Reply! “Their relevant and extensive experience in strategy, managing growth and running large advertising technology companies will be extremely valuable as Reply! further solidifies its presence and leadership in the local online marketing industry.”

Tim spent the first 15 years of his career with General Electric Company in a variety of finance roles in the US, Europe and Asia. In January 2007 Tim became Chief Financial Officer of Altera Corporation and two and a half years later, he accepted the role of Chief Financial Officer for Yahoo! Inc. During his 3+ year tenure at Yahoo! Tim also led the Corporate Development function, and served from September 2011 to January 2012 as Interim Chief Executive Officer. Departing Yahoo! in the fall of 2012, he joined the fast-growing online advertising technology start-up Adap.tv in January 2013. Tim led Adap.tv-s IPO efforts to near-conclusion in August 2013, at which point the company opted instead to be acquired by AOL Inc.

“I-m excited to join the team at Reply!, an innovative company that is solving a big problem and is doing so at scale,” said Tim Morse. “Reply!-s solutions are designed to provide local businesses with a credible, and profitable substitution compared to many of the traditional online platforms that are designed primarily for large national players.”

Doug Leeds is CEO of Ask.com. The Ask.com portfolio of companies includes two top 20 internet properties, Ask.com, and About.com, as well as Urbanspoon.com, Pronto.com, Shop411.com and a variety of other sites in the US and more than 40 countries across the globe. Prior to his current role, Doug led Dictionary.com as its President and Chief Executive Officer, and earlier held several roles at Ask.com, including Chief Strategy Officer and SVP, Product Management.

“Reply! is helping thousands of local businesses gain access to online local marketing using a performance based model,” said Doug Leeds. “I look forward to helping Reply! continue on its path and accelerate its growth.”

Reply! Inc. operates the leading marketplace for locally targeted advertisers. Reply.com-s platform provides advertisers of all sizes with a simple and scalable solution for locally targeted marketing. Reply!-s family of businesses include MerchantCircle.com, which is the largest online network of local business owners in the nation with over 1.5 million member merchants. To learn more about Reply!, please visit

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Media Contact:
Alassane Goldsmith
Reply! Inc.

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