SANTA BARBARA, CA — (Marketwired) — 11/25/13 — StreamTrack, Inc. (OTCQB: STTK) (“StreamTrack”) today announced that its subsidiary, StreamTrack Media, Inc. (“StreamTrack Media”), has acquired the Robot Fruit Software, a Mobile Loyalty and Mobile Application Development Platform (MADP).
Robot Fruit provides a complete SAAS based mobile platform for publishers and content owners to directly sell their mobile web and in-app ad inventory on leading mobile devices. The platform is a self-service mobile loyalty and development platform that has an easy to use interface which enables station owners, content owners, business owners, artists and bands to quickly deploy in HTML5, native iOS and Android based application environments.
Key benefits to the MADP include:
Single user experience to deploy to multiple mobile platforms
Easy to use drag and drop design and CMS interface
Responsive UIs to design-once and deploy everywhere
Auto submission and publishing to iTunes AppStore and Android/Google Play
Faster time-to-market and increased flexibility in end-to-end mobile application development
25+ integrated widgets to popular feature sets and partners
User management, messaging, QR code, push notifications and analytics
Social Media Integration with Facebook, Twitter, YouTube, Vimeo, Instagram, WordPress and Flickr
Merchant App for loyalty points, coupon, rewards, check-ins, referrals and redemption
Full suite of reporting and analytics
StreamTrack, Inc. CEO Michael Hill stated, “We are extremely excited to announce the acquisition of such a powerful and robust mobile application platform. To serve today-s mobile users, applications must be prepared for multiple mobile platforms and more than 250 different screen sizes. Applications in today-s marketplace require flexible capabilities for mobile development and management to meet the evolving requirements of their customers. Robot Fruit will bring the power of both native application development and mobile loyalty to our new and existing customers and users.”
StreamTrack, Inc. (the “Company”) is a digital media and technology services company. The Company provides audio and video streaming and advertising services through its RadioLoyalty Platform (the “Platform”) to a global group of over 5,000 internet and terrestrial radio stations and other broadcast content providers. The Platform consists of a web-based and mobile player that manages streaming audio and video content, social media engagement, display and video ad serving within the web player and is also capable of replacing audio ads with video ads within the web player in a live or on-demand environment. The Company offers the Platform directly to its broadcasters and integrates or white labels its technologies with web-based internet radio guides and other web-based content providers. The Company is also continuing development of WatchThis, a patent-pending technology to provide web, mobile and IP television streaming services that are e-commerce enabled within streamed content.
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Robot Fruit was founded under the premise to offer private business owners a robust mobile development platform to level the development playing field with large corporations. It makes it simple to design and deploy mobile apps for businesses. Its R-Cubed software combines mobile app creation, customer loyalty, and content management into one system that businesses can use to deploy their apps to multiple mobile devices quickly. Robot Fruit empowers individuals and organizational brands to optimize their market potential through new media mobile technologies, while building a measurable and sustainable relationship with current and future customers.
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This announcement contains forward-looking statements about StreamTrack, Inc. that may involve risks and uncertainties. Important factors relating to the company-s operations could cause actual results to differ materially from those in forward-looking statements and which are further detailed in filings with the Securities and Exchange Commission available at the SEC website (). All forward-looking statements are based on information available to StreamTrack, Inc. on the date hereof, and StreamTrack, Inc. assumes no obligation to update such statements.
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