SALT LAKE CITY, UT — (Marketwired) — 09/29/14 — Quell & Company announced today the official release of its first technology product, , designed to blur the line between modern home decor and electronic accessories. Crafted in the USA from sustainable North American white oak, merino wool felt and a weighty metal base, Spool Dock is a sophisticated, contemporary charging dock for iPhone 6, 6 Plus, 5, 5s, 5c, as well as the iPad mini and 5th generation iPod touch. Unlike most other docks, Spool Dock also functions as a cable manager and allows users to swivel docked devices with the touch of a finger
Featuring warm, natural materials, a small footprint and a hidden spooling feature that keeps cables out of sight, Spool Dock allows users to charge and display their devices like never before, and is a beautiful home accent even when not in use. Using a clean, clever design inspired by modern Scandinavian home décor, Quell & Company co-founder and former Nike designer Jeremy Saxton created Spool Dock to be an attractive, practical Apple accessory that addresses issues common in other charging docks.
Spool Dock utilizes three points of contact to ensure device stability and has micro-suction pads on the base to allow for one-handed docking and undocking. It accommodates devices with or without Apple cases (or similar), by simply taking out the support bars and turning them around to increase the space to accommodate the case.
“Spool Dock embodies the very reason we launched Quell & Company — to enhance the home technology marketplace with beautiful, simple accessories meant to complement a modern home–s design aesthetic,” said Saxton. “We were inspired to create Spool Dock after recognizing that so many tech accessories take their design cues from the devices themselves, rather than focusing on what looks best in the home. We created Spool Dock using a simple, almost primitive design language that focuses on functionality as well as superior craftsmanship and premium materials.”
Spool Dock is compatible with Apple–s Lightning Connector (not provided), and is available with a black or white base. Spool Dock retails for $65 and is available at
Spool Dock is a contemporary charging dock crafted in the USA from sustainable North American white oak, merino wool felt and a weighty metal base, that also functions as a cable manager and allows users to swivel docked devices with the touch of a finger. It utilizes three points of contact to ensure device stability and has micro-suction pads on the base to allow for one-handed docking and undocking. Spool Dock is compatible with iPhone 6, 6 Plus, 5, 5s, 5c, as well as the iPad mini and 5th generation iPod touch, and is available at
Quell & Company–s mission is to simplify, to invent and to inspire. Through clever design and beautiful craftsmanship we strive to connect the digital to the physical in the most human way possible. The company was co-founded by Jeremy Saxton, a designer and strategist from Salt Lake City, Utah, USA. After ten years of working with brands like HP, Nike and Black Diamond, he co-founded Quell & Company to create modern electronic accessories for the home.
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Rowley Communications for Quell & Company
Melissa Rowley
646-265-2453
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