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FinancialForce.com Joins New Salesforce Analytics Cloud Ecosystem to Unleash Business Insight Across the Entire Customer Journey

SAN FRANCISCO, CA — (Marketwired) — 10/13/14 — FinancialForce.com, the leading provider on the Salesforce1 Platform, today announced it has joined the Salesforce Analytics Cloud ecosystem to provide customer-centric businesses with the power to uncover and analyze valuable data throughout the entire customer journey. Customers using FinancialForce ERP with Salesforce Analytics Cloud will gain unprecedented cross-departmental insight that allows decision-makers to identify bottlenecks, spot trends and see their business in a new way.

Wave, the Salesforce Analytics Cloud, is the first cloud analytics platform designed for every business user, making it easier than ever for anyone to explore data, uncover new insights and take action instantly from any device.

Built on the Salesforce1 Platform, FinancialForce ERP connects customers, employees, partners and products into a single system, providing everyone with a consistent view of the customer journey. Combined with Salesforce Analytics Cloud, FinancialForce ERP customers can take data analysis beyond dashboards and reports, and make the most informed decisions using analytics across the entire business. This new, advanced layer of insight will allow organizations to understand their customers better than ever.

Customer-centric businesses will be able to:

Run CRM, ERP and analytics on a single cloud platform

Gain better understanding of customer–s experiences

Make more informed decisions across the front- and back-office

“The combined power of FinancialForce ERP and Salesforce Analytics Cloud is unparalleled. Having CRM, ERP and Analytics on the same platform gives businesses extraordinary visibility to optimize performance in every department, at every touch point, to delight customers,” said Jeremy Roche, president and CEO of FinancialForce.com. “Business leaders are able to see their organizations in a whole new way and make smarter decisions with multi-dimensional insight.”

“The convergence of mobile, social and cloud computing has sparked a data revolution, and companies today must leverage data-driven insights to connect with their customers in a whole new way,” said Keith Bigelow, senior vice president & general manager, Salesforce Analytics Cloud, salesforce.com. “Salesforce Analytics Cloud is the first cloud analytics platform designed for every business user. With partners such as FinancialForce.com, customers can benefit from a wealth of additional analytic applications to extend analytics for every business need, making it easier than ever for anyone to explore and share data instantly, uncover new insights and take action from anywhere.”

FinancialForce ERP is built to adeptly change, upgrade and configure according to businesses– evolving needs. Customers using Salesforce CRM and FinancialForce ERP already take advantage of cross-departmental reporting, analytics, workflow and collaborative capabilities on the Salesforce1 Platform. Now with Salesforce Analytics Cloud, business leaders can tune profitability by knowing more about customer activity and behavior.

Experience mind-blowing ERP at the FinancialForce.com booth (N1811) to learn how unified ERP on the Salesforce Platform will help businesses win in a customer-obsessed era. to hear FinancialForce.com customers and Paul Hamerman, vice president and principal analyst at Forrester Research, discuss .

Wave, the Salesforce Analytics Cloud, is the first cloud analytics platform that enables admins, IT and developers to work closely with business leaders to empower everyone to make smarter, data-driven decisions in seconds. Natively integrated with Salesforce1 Platform, Salesforce Analytics Cloud benefits from the trusted platform and enables admins to quickly drag and drop Salesforce data to deploy sales, service and marketing analytics apps. In addition, developers and IT can use new Wave APIs and other data connectors to easily connect to any other data sources to build any custom analytics app for any business function, or embed analytics into an entirely new generation of analytics apps and connected products for customers.

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Salesforce, Salesforce1, Salesforce Wear and others are among the trademarks of , inc.

FinancialForce.com delivers ERP at Customer Speed. Built on the Salesforce1 Platform, equips customer-centric businesses with a unified cloud platform and all the applications necessary to grow both the top and bottom line. Our , , , and apps allow businesses to increase the speed in which they operate and be more responsive along every touch point of a customer–s journey. Founded in 2009 and headquartered in San Francisco, FinancialForce.com is backed by Salesforce.com, Advent International and UNIT4.

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