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BlackBerry Introduces BlackBerry Leap for Young Mobile Professionals Who Value Security and Privacy in a Modern and Powerful Design Package

BARCELONA, SPAIN — (Marketwired) — 03/03/15 — Mobile World Congress 2015 – BlackBerry Limited (NASDAQ: BBRY)(TSX: BB), a global leader in mobile communications, today introduced the new BlackBerry® Leap smartphone for 4G LTE networks. The BlackBerry Leap is an affordable all-touch smartphone in a modern and powerful design that is built for career builders and companies who value security and privacy when pushing their productivity to the next level.

BlackBerry Leap includes a brilliant edge-to-edge five-inch HD display, BlackBerry–s latest operating system and more than a full day–s battery power, keeping users hyper connected, productive and always in control.

“In today–s mobile world – influenced by trends like BYOD – where personal and corporate data are frequently under attack from hackers, companies and everyday consumers are finding out the hard way that mobile security is paramount,” said Ron Louks, President, Devices and Emerging Solutions. “BlackBerry Leap was built specifically for mobile professionals who see their smartphone device as a powerful and durable productivity tool that also safeguards sensitive communications at all times.”

“With BlackBerry Leap complementing the latest BlackBerry portfolio, including BlackBerry Passport and BlackBerry Classic, we continue to provide products and services that meet the needs of our consumer and enterprise customers,” Louks added.

Top features of BlackBerry Leap that drive security, productivity, communications and collaboration include:

“We have been working closely with BlackBerry as a partner for years to offer their mobile solutions and services to our customers. With today–s launch of BlackBerry Leap we are excited to have the latest touchscreen BlackBerry device available for our reseller partners and their mobile professional customers who want to achieve more. Privacy, security and productivity are important for them and this latest device complements our existing portfolio of BlackBerry products and services, including BES12, BlackBerry Value-Added Services, BlackBerry Passport and BlackBerry Classic,” said Shailendra Gupta, Executive VP & President Ingram Micro Mobility.

For more information about the BlackBerry Leap, please visit .

(i) Based on GSMA PRD TW.09 Battery Life Measurement Technique and a mixed usage scenario. Many factors affect battery life, including network connectivity, application usage, feature configuration and battery age. Actual results may vary.

About BlackBerry

A global leader in mobile communications, BlackBerry® revolutionized the mobile industry when it was introduced in 1999. Today, BlackBerry aims to inspire the success of our millions of customers around the world by continuously pushing the boundaries of mobile experiences. Founded in 1984 and based in Waterloo, Ontario, BlackBerry operates offices in North America, Europe, Middle East and Africa, Asia Pacific and Latin America. The Company trades under the ticker symbols “BB” on the Toronto Stock Exchange and “BBRY” on the NASDAQ. For more information, visit .

Contacts:
Media Contact:
BlackBerry Media Relations
(519) 888-7465 x77273

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