Lagardère gains visibility of over 10,000 public facing assets and protects its digital presence with RiskIQ
London, UK. Tuesday 17th May, 2016 – RiskIQ, the leader in external threat management, today announced that The Lagardère Group has been working with RiskIQ to help protect its digital presence. Since adopting RiskIQ’s Digital Footprint platform and External Threat Detection capabilities, Lagardère has increased the visibility of its public facing digital footprint from a few thousand assets to more than 10,000 in a matter of weeks, all of which is now visible and managed in a single inventory.
The Lagardère Group is a global leader in content production and distribution whose powerful brands leverage its virtual and physical networks to attract and delight qualified audiences. The group is structured around four business lines: Lagardère Publishing, Lagardère Travel Retail, Lagardère Active and Lagardère Sports and Entertainment.
Since Lagardère began working with RiskIQ, in addition to improving the security posture of the groups own assets, Lagardère has eradicated numerous rogue and blacklisted mobile apps and identified and remediated multiple instances of domain infringement and squatting.
Emmanuel Guadin, CIO at Lagardère Group, commented: “RiskIQ has proved to be a true partner to Lagardère. In addition to their innovative technology, their customer success team works closely with us to understand what we need and how best to deliver it.”
With a huge breadth of brands in a variety of sectors, The Lagardère Group’s business model relies on creating a lasting and exclusive relationship between the content it offers and its customers. With continued growth in the public’s appetite to engage through digital channels, both their content and relationships have increasingly moved online.
Lagardère wanted to give their digital asset owners visibility into their digital footprint across web and mobile to ensure that online customer interactions are secure, digital risk can be assessed as part of M&A, and impersonations across web and mobile can be quickly identified and taken down.
By adopting RiskIQ Digital Footprint Lagardère has been able to maintain a full inventory of their public facing assets across its brand portfolio and monitor that inventory for instances of malware, defacement, poor hygiene and compliance while responding quickly to any instances of impersonation.
Ben Harknett, VP EMEA at RiskIQ also commented: “Cyber attackers are constantly looking for new ways to compromise businesses and their customers. To maintain a secure experience for customers, businesses need to have a full understanding of what they have online and what is attributed to them. Our proprietary crawling technology has already revolutionised the approach many organisations take to their security, opening up their capabilities to better understand their digital footprint and the malicious content targeting it. With these capabilities we’ve enabled Lagardère to continue delivering a trusted experience for their customers and we’re looking forward to our continued work together to ensure Lagardère’s huge range of brands are secure from many of the modern digital risks.”
The Lagardère Group joins a host of notable companies using RiskIQ to protect their digital footprint from malicious activity, including eight of the 10 largest financial institutions in the U.S., six of the top 10 European financial institutions and five of the seven leading internet companies in the world.
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