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American Apparel Rolls Out Performance Based Scheduling Globally

TORONTO, ONTARIO — (Marketwired) — 05/23/16 — , the global leader in Performance Based Scheduling for Specialty Retail, announced today that American Apparel is deploying StoreForce across its entire estate of 202 stores in 19 countries.

Christine Olcu, General Manager, Global Retail, notes that when she joined American Apparel last summer, “It was a priority for me to get StoreForce in place, because I knew that if I could better manage traffic and conversion, I could drive sales up,” said Olcu. “It–s about enabling sales floor leaders and store managers to coach –in the moment– based on real-time store performance and enhance the customer experience.”

StoreForce–s ability to deliver a suite of highly effective Specialty Retail programs made it a natural fit for American Apparel. “The StoreForce platform was selected by American Apparel because of StoreForce–s unique ability to rapidly deliver a solution that schedules associates based on traffic patterns and empowers store managers with real-time store metrics, enabling them to drive sales,” said Dave Loat, President of StoreForce.

About StoreForce

StoreForce is the leader in optimizing Store Operations through Performance Based Scheduling and a SaaS platform that delivers store metrics and sales programs that drive sales. StoreForce provides the only platform that objectively measures Associate Performance and auto-generates Associate schedules to ensure the top performing Associates are on the store floor during peak times. Specialty Retailers in 34 countries use StoreForce daily to drive top line growth. StoreForce is headquartered in Toronto, ON. Learn more at .

About American Apparel

American Apparel is a manufacturer, distributor and retailer of branded fashion-basic apparel based in downtown Los Angeles, California. As of April 1st, 2016, the Company operated 202 retail stores in 19 countries including the United States and Canada. The Company also operates a global e-commerce site that serves over 50 countries worldwide at . In addition, the Company operates a leading wholesale business that supplies high-quality T-shirts and other casual wear to distributors and screen printers.

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