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Hotel Management Companies Now Aligning With Oveedia

LAS VEGAS, NV — (Marketwired) — 06/09/16 — . (OTC PINK: PNOW), parent Company of the Central American-Caribbean Online Travel Agency (OTA) , announced today, that Oveedia has begun aligning with hotel management consulting companies throughout the region — quickly increasing hotelier participation on the Company–s OTA.

Hotel management consulting companies offer a host of administrative and management services, including commercial relationships with online travel agencies, such as Bookings.com, Orbitz.com and Despegar.com. Often times, particularly with smaller boutique hoteliers, there are a number of tasks that, while crucial to daily operations, are difficult to adequately maintain due to high costs. Hotel management consulting companies, such as [Costa Rica] — one of the country–s most notable hotel consultancy firms — essentially offers an entire team of specialists for the average cost of a single employee.

“In aligning with and other regional hotel management consulting companies like them, we create a –win-win– for Latin American tourism () in Central America,” stated Melvin Pereira, President and CEO of Pure Hospitality Solutions. “We provide LHR Consultores Hoteleros with access to an OTA focused primarily on building a database of lesser known regional boutique properties — hotels they do not likely have as clients and that are generally not listed on most OTAs. These same boutique hotels also have the potential of becoming clients of LHR Consultores Hoteleros.

“The same benefit applies vice-versa. LHR Consultores Hoteleros– clients — which are likely larger, better known hotels, are added to our database through their OTA Management services. Through joint ventures and other alliances with hotel management consulting companies like LHR Consultores Hoteleros–, Oveedia will help further the region–s effort to spur the growth of tourism to Central America and the Latin countries of the Caribbean.”

With thousands of properties scattered throughout Central America that are not currently listed on OTA–s such as Priceline.com and Expedia, Oveedia–s relationship with hotel service providers that assist hoteliers to optimize income (through managing their channels, social media and hotel booking engines, amongst others) ultimately helps to ensure that Oveedia–s affiliate and , prosper. Management suggests that as more affiliate hotels and regional properties list on Oveedia.com, the more valuable Oveedia becomes to major OTAs such as Priceline.com and Expedia; whom respectively invested over $60M and $270M in smaller South American OTAs.

Pereira concluded, “We are very thankful for hotel management consulting companies such as for recognizing Oveedia–s true value and contribution to Central American tourism.”

PURE provides proprietary technology, marketing solutions and branding services to hotel operators and condominium owners. The Company–s vision is to build competitive operations in the areas of (i) online marketing and hotel internet booking engine services, (ii) hotel branding and, (iii) own, operate and in some instances develop, boutique hotels under the new, “by PURE” brand. PURE is the creator of , the online travel hub.

Safe Harbor Statements in this news release that are not historical facts, including statements about plans and expectations regarding products and opportunities, demand and acceptance of new or existing products, capital resources and future financial results are forward-looking. Forward-looking statements involve risks and uncertainties which may cause the Company–s actual results in future periods to differ materially from those expressed. These uncertainties and risks include changing consumer preferences, lack of success of new products, loss of the Company–s customers, competition and other factors discussed from time to time in the Company–s filings with the Securities and Exchange Commission.

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