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LifeBEAM Vi Becomes Highest Funded Fitness Wearable on Kickstarter, Reaching $1 Million

NEW YORK, NY — (Marketwired) — 07/08/16 — Vi, the first true artificial intelligence personal trainer created by LifeBEAM, today announced it surpassed $1 million in total campaign funding on Kickstarter with over 4,400 backers and 11 days left in its campaign. LifeBEAM reached its original funding goal of $100,000 in just a few of hours. Alongside its milestone goal, LifeBEAM also announced two new features for Vi: basic cycling mode and additional color options.

In addition to the original Running Mode, the app will now include a Lite Cycling Mode that provides real-time feedback on heartrate, speed, elevation, time and distance. Users will be able to use simple voice commands to switch between RUN and CYCLING modes. Moreover, Vi will integrate with Strava, the social network for athletes, to allow users to import and export riding data. As Vi continues to evolve through over-the-air software updates, the Lite Cycling Mode support will evolve into Full Cycling Mode, including personalized cycling training plans and feedback about cadence and power.

To thank the community for their support of the evolving personal trainer, all backers will have the option to choose the color of their Vi. Choices include matte black, blue and bronze.

“With over $1 million pledged, the Kickstarter community has proven that they believe in Vi–s ability to become the world–s first true AI fitness and wellbeing companion, living within different devices and services,” said Omri Yoffe, CEO and Co-founder of LifeBEAM. “We greatly appreciate all of our supporters and backers who have joined in our journey and who have helped us bring Vi to life. We can–t wait to share what–s in-store for Vi.”

Vi is a personal AI companion that lives in bio-sensing earphones and offers real-time feedback based on a user–s own physiology, fitness and health goals. Equipped with leading aerospace-grade biosensors, hi-fi sound quality, an elegant ergonomic design and the ability to learn and grow with each user, Vi was designed to reboot the way people interact with fitness wearables and prevent “workout dropout.” Vi motivates people from every level of activity – from fitness beginners to marathon runners — by creating a personal relationship with its users that deepens over time. As part of a full immersive coaching experience, Vi also enables users to enjoy their personal music or streaming services. Vi is available to preorder for $199, with an estimated retail value of $249.

Key features of Vi include:

Color choice of matte black, blue and bronze

Cycling mode that integrates with Strava to import and export your basic ride parameters

AI engine for personalized fitness insights and plans

Aerospace-grade biosensors such as heart rate, HRV, motion, elevation, environment and more

High-fidelity sound by Harman/Kardon

Integration with leading music services

Automatic speech recognition

Wireless BLE and BT connectivity

iOS and Android compatibility

Customized ear fitting

Earbud proximity sensing for automatic call answering and power-saving

Battery power for a full day of activity (~2 times more than most wireless earphones)

To learn more about Vi, and to support the Kickstarter campaign visit: .

For more information about LifeBEAM, please visit .

Founded in 2011, LifeBEAM has a deep background in making high-end wearable products.
Its proprietary technology, hardware, analytics and software have been saving the lives of pilots and astronauts for years and power brands such as Samsung, Under Armour, JBL®, 2XU, Lazer® Helmets and Elbit Aerospace. The company is based in New York City, with R&D centers in Israel, Los Angeles and Asia. For more information, visit .

Erika Janis

(956) 466-5703

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