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WhipTail Tech Named a 2011 CRN Emerging Technology Vendor

WHIPPANY, NJ — (Marketwire) — 08/24/11 — WhipTail Tech (), the recognized market leader in high-performance, cost-effective solid-state based storage arrays, today announced it has been selected by Everything Channel as a 2011 CRN Emerging Technology Vendor. The annual list features the most innovative vendors who not only deliver technology that is easy to use, but can generate the high margins solution providers require. By alleviating long-standing cost and endurance issues, WhipTail-s XLR8r is changing the landscape for enterprises that demand high IO performance — making WhipTail the first vendor to truly deliver on the promise of solid-state to the greater enterprise.

WhipTail-s XLR8r — the most cost-effective solid-state storage array — has become the go-to platform on which to deliver a virtual desktop infrastructure (VDI) and improve critical application performance. Removing the significant cost challenges a VDI environment poses, the XLR8r has deployed tens of thousands of virtual desktop users at a fraction of the cost of traditional storage.

WhipTail-s VIPER partner program offers the key elements that strategic VARs find compelling: trust, support, tipping-point technology and investment protection.

“Enabling customers with the tools and strategies to solve real business problems has always been a priority to solution providers. As the market has grown increasingly competitive, so too has the demand for innovative, channel-friendly technologies,” said Kelley Damore, VP, Editorial Director, Everything Channel. “From the cloud to semantic technology, this year-s list of Emerging Technology Vendors highlights the emphasis on innovation and ease of use that has been the hallmark of any successful channel offering.”

The vendors that make up the CRN Emerging Technology Vendor list were founded in 2005 or later, have revenue under $1 billion and have an active U.S. channel strategy. Final selection to the Emerging Technology Vendor list was made by the CRN editorial team after a review of submitted information. To view a sample of the list and read the editorial accompaniment visit .

“The channel has been a key player in our strategy and success since WhipTail was founded in 2008, so we-re honored to be recognized as a CRN Emerging Technology Vendor,” said Brian Feller, CMO and VP Strategic Alliances at WhipTail. “This accomplishment will no doubt help to strengthen our already growing reputation within the channel for developing a unique solution to very real, and in some cases, very new enterprise storage problems (VDI implementations, for example).”

A revolutionary technology company positioned 2,916 miles east of Silicon Valley in the seasonally sunny Whippany, N.J., WhipTail Tech developed the first cost-effective solid-state storage array. Released in 2008, the XLR8r solves storage-s biggest challenge — the high I/O demands that processors and current applications require for optimal performance — by delivering 250,000 WRITE IOPS. Additional information may be found on the company-s website: .

Everything Channel is the premier provider of IT channel-focused events, media, research, consulting, and sales and marketing services. With over 30 years of experience and engagement, Everything Channel has the unmatched channel expertise to execute integrated solutions for technology executives managing partner recruitment, enablement and go-to-market strategy in order to accelerate technology sales. Everything Channel is a company. To learn more about Everything Channel, visit us at . Follow us on Twitter at .

UBM plc is a leading global business media company. We inform markets and bring the world-s buyers and sellers together at events, online, in print and provide them with the information they need to do business successfully. We focus on serving professional commercial communities, from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists around the world. Our 6,000 staff in more than 30 countries are organised into specialist teams that serve these communities, helping them to do business and their markets to work effectively and efficiently.

For more information, go to

Scott Regan
Everything Channel

508.416.1186

Kristen Keller
Keller PR

609.644.4896

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