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ICM Registry Extends Sunrise Period for .XXX Domain Registrations

PALM BEACH GARDENS, FL — (Marketwire) — 10/28/11 — ICM Registry, the company responsible for the new .XXX top level domain (TLD), has extended Sunrise A and Sunrise B registration periods for an additional three days to conclude Monday, October 31, 2011 at 16:00 UTC (Noon ET).

“Due to an incredible demand in the final week and at the request of several registrars who want the weekend to process a backlog of applications, we have extended the deadline,” says Stuart Lawley, CEO of ICM Registry. “This extension will provide potential registrants with valuable time to secure their domains and/or remove registered trademarks from the registry to further protect their brand equity.”

About ICM Registry:
ICM Registry, headquartered in Florida, is the registry operator for the .XXX sponsored top-level domain as approved by ICANN in 2011. ICM provides the management and supporting infrastructure for this extension offered via registrars thought the world.

For more information, please visit

Media Contact:
Gravitas Communications
Jocelyn Johnson

212-924-9500
Loren Pomerantz

212-583-1939

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