BILLERICA, MA — (Marketwire) — 11/29/11 — a business of Harte-Hanks®, Inc. (NYSE: HHS) and a leading provider of Total Data Quality solutions, invites its data quality and data governance clients to register for the , January 31 to February 3, 2012, at the hotel in Orlando, Florida U.S.A. Attendees can register at the following site:
Data quality professionals from around the world will come together to discuss how they have overcome one of the most challenging aspects of building strategic, data-intensive analytic and operational systems — ensuring high quality information and data that meets the actual business needs of their enterprises. Stemming from the worlds of , reference data management, operational analytics and Big Data & High Performance, our customers — empowered by their enormous past successes — will share their methodologies, case studies and experiences during this three day conference.
“Our clients tell us one of the best ways to establish or refine data quality and data governance best practices is to listen, collaborate and network with peers who are experiencing similar challenges and pressures of improving the value of data across their enterprises,” said John Nicoli, managing director at Harte-Hanks Trillium Software. “Our Customer Conference will prove to be one of the most-concentrated gatherings of data quality knowledge and expertise assembled in one place, and we hope all of our clients will take advantage of this opportunity to learn, share and expand their understanding of how information quality impacts their businesses.”
The conference will offer intensive skill-building sessions, case studies, collaborative idea-sharing events, and more than 20 breakout sessions to help expand existing information quality knowledge. Attendees will learn how to use Trillium Software solutions to lower costs, increase productivity and optimize business processes while learning how to apply data quality elements immediately to solve IT and business problems.
The company states that attendees will benefit from “advanced, hands-on training” to learn how to broaden the way data quality is viewed within an organization, innovate data management practices in a way that will enlighten and inform business colleagues on their role in improving data quality and data governance, and hear success stories that will inspire attendees to expand data quality across the business. Key information quality themes and presentations include:
Bridging the gap between the business and information technology,
Operational Data Governance,
Building a center of excellence,
Building workflows into cleansing projects,
Scaling your implementation,
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“Obviously, companies are watching budgets closely, but our conference is an opportunity to expose your employees to data management best practices and expertise that can improve business processes and have a wider impact on corporate results,” said Len Dubois, senior vice president of marketing at Harte-Hanks. “Industry experts and influencers agree that as data grows and becomes more complex, the impact and benefits of higher quality, fit-for-purpose data will be critical to overall business performance, making our Customer Conference a valuable stop in our clients- data management journey in 2012.”
Attendees will also be treated to networking events such as the World Expo Street Party at Universal Studios and can enjoy the satire of stand-up comedian Bob Marley who has been featured on Comedy Central and all the late-night television shows in the U.S. Attendees can receive live information updates on Twitter at .
Harte-Hanks® is a worldwide direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national and international consumer and business-to-business marketers. Visit the Harte-Hanks Web site at or call (800) 456-9748.
Harte-Hanks Trillium Software® enables organizations to achieve Total Data Quality by providing a full complement of technologies and services providing global data profiling, data cleansing, enhancement, and data linking for e-business, customer relationship management, data governance, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. For more information about Trillium Software and its offerings, call (978) 436-8900 in the United States and in the United Kingdom call +44 (0) 118 940 7666, or visit Trillium Software online at .
This document may contain trademarks that are owned or licensed by Harte-Hanks, Inc. and its subsidiaries, including, without limitation, Trillium Software®, Trillium Software System®, Total Data Quality, and other names and marks. All other brand names, product names, or trademarks belong to their respective holders.
Michael Antonellis
Harte-Hanks Trillium Software
(978) 439-3813
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