Next Generation of Analytics Optimization Focus of Digital Analytics Association-s Symposium in Philadelphia

Next Generation of Analytics Optimization Focus of Digital Analytics Association-s Symposium in Philadelphia

WAKEFIELD, MA — (Marketwire) — 09/25/12 — The (DAA), formerly the Web Analytics Association (WAA), today announced they will host their second annual symposium in Philadelphia, PA, at 1:00 p.m. on October 18, 2012. The theme of the event is "The Next Generation of Analytics Optimization," and the half-day seminar will focus on investigating the next generation of digital analytics optimization techniques and technology. The attendees of the symposium will walk away with insights

Sigma Systems Appoints Rick Mallon as Vice President of Marketing and Product Management

Sigma Systems Appoints Rick Mallon as Vice President of Marketing and Product Management

TORONTO — (Marketwire) — 09/25/12 — , the authority in provisioning converged broadband solutions, today announced that Rick Mallon has been appointed to the position of vice president of marketing and product management at Sigma, effective immediately. Prior to this appointment, Mallon served as vice president of product management for the company."Over the past several years, Sigma has expanded its reach into new market segments and new geographies," said Tim Spencer, president o