Innovation: Virtual Paper Launches 5P, a New Platform That Takes Digital Publication to New Heights

MONTREAL, QUEBEC — (Marketwire) — 11/06/12 — Taking advantage of its presence at the held today in Montreal, is launching its innovative digital publication platform. 5P provides advertisers with real time management of their advertising campaign as well as delivering accurate and in depth results.While websites only enable administrators to follow user behavior through registered clicks, 5P will enable a complete analysis of a consumer-s behavior as they navigate through a digital catalog