Digital Analytics Association to Host Chicago Symposium on Optimizing the Customer Experience in an Omnichannel World
WAKEFIELD, MA — (Marketwired) — 09/05/13 — The (DAA) announced that it will host its second annual Chicago Symposium at the Mid-America Club in Chicago, IL on Tuesday, September 17th from 12:00 pm to 5:30 pm followed by a cocktail hour. The event will bring together over 200 brand, agency and technology analytics professionals to gain insight on attribution, real-time reporting, segmentation, tag management, and much more. The symposium will focus on how to leverage the overwhelming amount