Adometry(R) to Discuss Why Analysts and Media Buyers Should Embrace Attribution at Digital Analytics Association Chicago Symposium

Industry Professionals Gather to Explore Skills, Knowledge and Tactics That Drive Growth and Performance Analytics

Industry Professionals Gather to Explore Skills, Knowledge and Tactics That Drive Growth and Performance Analytics

Adometry and Forrester to Discuss The Benefits of Adopting a Data-Driven Solution

AUSTIN, TX — (Marketwire) — 04/30/12 — , Inc., the innovator in cross channel attribution technology, today announced it was named a "Leader" in the April 2012 report "The Forrester Wave: Interactive Attribution Vendors, Q2 2012." Among the select eight vendors that Forrester invited to participate in this report, Adometry was named a "Leader" for its "rigorous statistical methodology and optimization capability, plus its integration with third-party data

AUSTIN, TX — (Marketwire) — 04/06/12 — Next week, John Dietz, vice president of Products at , Inc., the leader in advanced attribution and online ad verification technology, and Ari Osur, principal analyst for Interactive Marketing Professionals, , will host a webinar designed to help advertisers and agencies overcome the various hurdles of effectively measuring the impact and success of digital marketing campaigns across multiple channels, including, display, social, email and mobile.The w

Top Web Publishers Leverage Adometry Technology to Deliver Improved Display Advertising Services

Identifies Elements in Display Campaigns That Drive Conversions

AUSTIN, TX — (Marketwire) — 07/14/11 — Next week at the West 2011 conference in Los Angeles, , Inc. vice president of marketing Steve O-Brien will participate in a panel discussion titled: "Can You See Me Now? The Struggle for Transparency." The panel, which includes executives from Saatchi & Saatchi, Motorcycle Superstore, and Criteo, will explore the state of trust in the new cross-channel online advertising value chain and how much transparency the system can bear. Mr. O-