Allocadia Recognized in Marketing Resource Management Report by Independent Research Firm
Noted for Focusing on Financial Management for Marketers
Allocadia Announces Winners of 2017 RunMarketing Awards; GE Digital, Microsoft, Red Hat, SmartBear, and Intralinks Take Top Spots
Panel of marketing industry judges select winning organizations for demonstrating best practices in Marketing Performance Management
Allocadia Leads with Women in Tech Initiatives on International Women–s Day 2017 (#BeBoldForChange)
Announces partnership with Simon Fraser University to send women to technology conferences across North America; reveals 46% female workforce and strategies for inclusive hiring practices
Allocadia Launches Customer Journey Insights to Enable Marketers to Optimize Investments Across the Stages of the Customer Buying Journey
New Solution Empowers CMOs and Marketers to Know Where to Spend their Next Marketing Dollar with Confidence
Allocadia Expands Leadership Team with Chief Revenue Officer to Fuel Next Stage of Growth
Welcomes Barrett Foster, Veteran Marketing Technology Industry Executive
Allocadia Selected by Microsoft to Optimize Global Marketing Investments
Allocadia Marketing Performance Management solution to enable thousands of Microsoft marketers around the world to plan, budget and optimize performance of marketing investments
Allocadia Raises $16.5M Series B Financing
Funding to fuel Marketing Performance Management (MPM) market leadership and to help CMOs and marketers optimize their marketing spend and drive business results
Allocadia Cloud Exchange Connects the Marketing Technology Ecosystem
New data integration framework enables unprecedented visibility into marketing performance by connecting with the industry–s leading CRM, marketing and financial data management systems