Atria Publishes First-Ever Nearfield Communications Enabled “smart book”
NEW YORK, NY — (Marketwire) — 10/28/11 — Atria Books releases the first-ever smart book. 1,000 copies of the book will be stickered with a RFID chip allowing for any Near Field Communication (NFC) enabled phone to simply tap and engage with the book-s content.The smart book tag can be read by the consumer-s phone by tapping the sticker. Any NFC-enabled phone will automatically perform the command embedded in the tag. In this case, the phone will open the phone-s mobile web browser on specif