Major Retailers Cashing In on Facebook With Count Me In
TORONTO — (Marketwire) — 02/02/12 — Count Me In, a Facebook group gift shopping app, reports that many retailers are quickly adapting its proprietary platform to their social media strategies in efforts to cash in on Facebook-s success.While few think of Facebook as a place to spend money, the amount of space devoted to Facebook-s "payments" system in its recent IPO filing indicates that this is about to change. As retailers struggle to maintain margin, attract shoppers and contin