Kim Reed Perell Awarded National Association for Female Executives 2013 Entrepreneur of the Year
Adconion Direct Receives Consecutive Award Wins for Leadership and Workplace Excellence
New Research From Responsys and Leading Analyst Firm Urges Marketers to Get Orchestrated
Data Collected From Hundreds of Marketers Demonstrates a Need to Flip Traditional Campaign Marketing on Its Head and Embrace Marketing Orchestration
Responsys to Unveil New Research Highlighting a Post-Campaign Era of Marketing During Annual Global Tour
The New School Marketing Tour Guides Brands on How to Shift From Creating Campaigns to Creating Highly Orchestrated Customer Experiences
ClickSquared to Unveil Cross-Channel Attribution Solution at DMA2013
Senior Director of Strategy & Analytics Jason Spear to Host Roundtable Discussion on Cross-Channel Attribution
Responsys Adds More Than Fifty Global Retail Customers
As Consumers Increasingly Expect Individual Interactions With Brands, Retailers Look to Responsys to Orchestrate Better Marketing Experiences
Responsys Adds Three Marketing Cloud Software Veterans to Leadership Team
New Executives Bring Deep Marketing Cloud Software Expertise to Help Companies Make the Shift to Marketing Orchestration
Ascena Retail Group Sees 40 Percent Revenue Lift With Orchestrated Marketing From Responsys
Leading Specialty Apparel Retailer Realizes the Benefits of Orchestrating Marketing Experiences Throughout the Customer Life Cycle
New Varolii Applications Drive Improved Clinical Quality Measures and Better Chronic Disease Outcomes
Large Healthcare Organizations Can Cost-Effectively Engage Patients to Take Specific Actions and Uncover Underlying Issues to Enable Better Treatment
New Research From ClickSquared and The Relevancy Group Identifies Marketers- Top Priorities and Challenges in 2013
BOSTON, MA — (Marketwired) — 06/26/13 –Annual survey underscores continued emphasis on analysis, with nearly half of respondents indicating it-s their number one priorityMajority of survey respondents believe a cross channel campaign management suite provides an answer to the lack of coordination and data challenges that persist across channelsMarketers currently using a single campaign management suite indicate they see improved targeting and relevance in their campaigns, fueled by better da
ClickSquared Positioned in the “Niche” Quadrant of the Multichannel Campaign Management Magic Quadrant
Evaluation Based on Ability to Execute and Completeness of Vision