Digital fitness technology helping to make Britain healthier and more active, TCS research finds
Use of technology and data motivates recreational athletes to train harder and more frequently, according to research from the London Marathon’s Official Technology Partner
LONDON|MUMBAI, April 2016: Tata Consultancy Services (TCS), the Official Technology Partner of the Virgin Money London Marathon, has today announced the results of the first ever TCS Digital Fitness Survey. The research reveals how the widespread use of fitness applications and wearable technology is boosting the health and